-Titulo Original : Badass Making Users Awesome-Fabricante : OReilly Media-Descripcion Original: Review In BADASS: Making Users Awesome, Kathy Sierra -- one of our brightest business minds -- offers up a surprising insight into what makes certain offerings shine in a competitive marketplace. Believe it or not, many people dont care how awesome your product is. Instead, they care about how awesome they are when they use your product. If you can tap into that motivation, youve got gold. This books shows you how.-- Daniel H. Pink, author of To Sell is Human and DRIVEEvery once in a while, someone comes along who sees the world more clearly, and helps you to do the same. Every time I read Kathy Sierra, or hear her speak, I feel smarter, more thoughtful, and more caring. She has that gift of making everyone around her better. But whats even more special, the better she helps you with is the ability to help other people get better! Genius!-- Tim OReilly, Founder and CEO of OReilly MediaKathy Sierra wants you to understand this: If your users like themselves better when they use what you make, theyll recommend it with a fervor money simply cannot buy. No one gets this more clearly than Sierra, and Badass is her way of helping you get it too.-- Clay Shirky, author of Here Comes Everybody and Cognitive SurplusYour users will love you for reading this book and following Sierras advice.A smart, fast read on how to make great products. -- Scott Berkun, author of The Myths of Innovation and Confessions of A Public Speaker Note for ebook customers: The design and layout of this book play a key role in conveying the authors message. When creating the ebooks, weve tried to keep the look and feel of the print edition, but this means that not all e-reading devices will support the files. The EPUB format is optimized for iPad. The Mobi files are optimized for Kindle Fire tablets and phones and for Kindle reading apps.Imagine you’re in a game with one objective: a bestselling product or service. The rules? No marketing budget, no PR stunts, and it must be sustainably successful. No short-term fads.This is not a game of chance. It is a game of skill and strategy.And it begins with a single question: given competing products of equal pricing, promotion, and perceived quality, why does one outsell the others?The answer doesn’t live in the sustainably successful products or services. The answer lives in those who use them.Our goal is to craft a strategy for creating successful users. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don’t depend on a massive marketing or development budget. Techniques typically overlooked by even the most well-funded, well-staffed product teams.Every role is a key player in this game. Product development, engineering, marketing, user experience, support-everyone on the team. Even if that team is a start-up of one. Armed with a surprisingly overlooked science and a unique POV, we can can reduce the role of luck. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. Not just in the moments while they’re using our product but, more importantly, in the moments when they aren’t. About the Author Kathy Sierra created the award-winning Head First series that has sold over 1 million copies, and includes the longest-running tech bestsellers of the past decade. Her background is in developing education games and software for the motion picture industry, and she also created the first interaction design courses for UCLA Entertainment Studies. For more than 15 years shes been helping large companies, small start-ups, non-profits, and educators rethink their approach to user experience, and build sustainable, genuine loyalty...

-Titulo Original : Learning Agile Understanding Scrum, Xp, Lean, And Kanban-Fabricante : OReilly Media-Descripcion Original: Learning Agile is a comprehensive guide to the most popular agile methods, written in a light and engaging style that makes it easy for you to learn.Agile has revolutionized the way teams approach software development, but with dozens of agile methodologies to choose from, the decision to go agile can be tricky. This practical book helps you sort it out, first by grounding you in agiles underlying principles, then by describing four specific--and well-used--agile methods: Scrum, extreme programming (XP), Lean, and Kanban.Each method focuses on a different area of development, but they all aim to change your teams mindset--from individuals who simply follow a plan to a cohesive group that makes decisions together. Whether youre considering agile for the first time, or trying it again, youll learn how to choose a method that best fits your team and your company.Understand the purpose behind agiles core values and principlesLearn Scrums emphasis on project management, self-organization, and collective commitmentFocus on software design and architecture with XP practices such as test-first and pair programmingUse Lean thinking to empower your team, eliminate waste, and deliver software fastLearn how Kanbans practices help you deliver great software by managing flowAdopt agile practices and principles with an agile coach From the Author This book is called Learning Agile because we really want you to learn agile. Weve spent the last 20 years working with real teams building real software for real users day in and day out. Weve also spent the last 10 years writing books about building software (including two very successful books in the OReilly Head First series about managing projects and learning to code). This experience has helped us find many different ways to get complex and technical ideas into your brain without boring you to death. Weve done our best to take this material and make it as interesting and engaging as possible. We use narratives and illustrations, include key points and coaching tips, and answer many frequently asked questions that routinely come up when teams try to implement agile in the real world on their own teams-and all of these things can help you and your team learn agile quickly so that you can build and deliver better, more valuable software, and do it faster than before. Who we wrote this book for Do any of these scenarios describe you and your team? You tried an agile practice, but it didnt really work out. Maybe you implemented daily standup meetings, and now your team meets every day--but you still get blindsided by problems and miss deadlines. Or you started writing user stories and reviewing them with your team and stakeholders, but your developers still find themselves dealing with just as many last-minute changes to add extra features that continue to pop up. Or maybe your team tried to go agile wholesale by adopting a methodology like Scrum or XP, but it seems somehow empty--like everyone is going through the required motions, but your projects are only marginally improving. Or maybe you havent tried agile yet, but you recognize that your team is facing serious challenges, and you dont know where to start. Youre hoping that agile will help you with those demanding users who constantly change their minds. Each change your users make requires more work for your team, and leads to duct tape and paperclips spaghetti code solutions that make the software increasingly fragile and unmaintainable. It could be that your projects are simply controlled chaos; the primary way software is delivered is through long hours and personal heroics, and you think that agile may offer your team a way out. What if youre an executive whos worried that teams working on important projects will fail to deliver? Maybe youve heard about agile, but you dont really know what it means. Can you simply tell your team to adopt agile? Or will you need to change y...

-Titulo Original : The Art Of Seo Mastering Search Engine Optimization-Fabricante : OReilly Media-Descripcion Original: Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscapeNovices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements.Comprehend SEOA¢??s many intricacies and complexitiesExplore the underlying theory and inner workings of search enginesUnderstand the role of social media, user data, and linksDiscover tools to track results and measure successExamine the effects of GoogleA¢??s Panda and Penguin algorithmsConsider opportunities in mobile, local, and vertical SEOBuild a competent SEO team with defined rolesGlimpse the future of search and the SEO industryVisit the book website ( :// artofseobook ) for FAQs and to post your own burning questions. YouA¢??ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to bonuses@artofseobook . About the Author Eric Enge is the founder and CEO of Stone Temple Consulting, a leading SEO firm that serves a wide variety of companies, including a number of Fortune 100 companies. He writes regular columns in Search Engine Land and Search Engine Watch, and has also provided feature articles to SEOmoz. The interview series he publishes on the Ramblings about SEO blog ( :// stonetemple /blog) regularly provides information directly from senior people fro Google and Microsoft on a regular basis. Eric is also a highly regarded speaker, and regular speaks on Internet marketing topics at conferences such as Pubcon, Search Engine Strategies, Search Marketing Expo, the American Marketing Association, SEMPO, Internet Retailers, OReilly, Web 2.0, and many others. You can also see content published by Eric on a regular basis by following him on Twitter (@stonetemple) or putting him in one of your circles on Google (Eric Enge).Stephan Spencer is an internationally recognized SEO expert, Internet entrepreneur, sought-after professional speaker, and bestselling author. He is the author of Google Power Search and coauthor of The Art of SEO and of Social eCommerce, all published by O’Reilly. He is the host of the podcasts Marketing Speak and The Optimized Geek. Stephan produces and presents the 3-day training intensives Traffic Control and Passions into Profits. He is producing a video-based SEO training and coaching program at ScienceOfSEO .Stephan founded the interactive agency Netconcepts in 1995 and grew it into a multinational SEO firm, with dozens of staff in each of its U.S., New Zealand and China offices. Stephan invented a pay-per-click SEO technology called GravityStream which contributed millions annually to the bottom line; indeed the technology was responsible for the majority of Netconcepts’ revenue. Netconcepts was acquired in 2010 by Covario. Covario was in turn acquired by the multi-billion dollar ad agency conglomerate Dentsu Aegis in 2014. Stephans clients since the acquisition have included Zappos, Sony, Chanel, Quiksilver, Bed Bath & Beyond, Best Buy Canada, Fluor, CNBC, Bloomberg BusinessWeek, Despegar, and IEEE, among others.Stephan has spoken at hundreds of Internet marketing events, including all the major conferences in the search and ecommerce industries (SES, SMX, PubCon, Internet Retailer, Shop.org, eTail, etc.). He’s been a contributor to Search Engine Land, the Huffington Post, Multichannel Merchant, Practical Ecommerce, DM News, and MarketingProfs, to name a few. Stephan is an avid blogger. He blogs at StephanSpencer , ScienceOfSEO , NaturalSearchBlog , BusinessBl...

-Titulo Original : The Myths Of Innovation-Fabricante : OReilly Media-Descripcion Original: <!-- /* Font Definitions */ @font-face {font-family:Cambria Math; panose-1:2 4 5 3 5 4 6 3 2 4; mso-font-alt:Calisto MT; mso-font-charset:0; mso-generic-font-family:roman; mso-font-pitch:variable; mso-font-signature:-1610611985 1107304683 0 0 159 0;} @font-face {font-family:Calibri; panose-1:2 15 5 2 2 2 4 3 2 4; mso-font-alt:Arial Rounded MT Bold; mso-font-charset:0; mso-generic-font-family:swiss; mso-font-pitch:variable; mso-font-signature:-1610611985 1073750139 0 0 159 0;} @font-face {font-family:Consolas; panose-1:2 11 6 9 2 2 4 3 2 4; mso-font-charset:0; mso-generic-font-family:modern; mso-font-pitch:fixed; mso-font-signature:-1610611985 1073750091 0 0 159 0;} /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-unhide:no; mso-style-qformat:yes; mso-style-parent:; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:Calibri,sans-serif; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:Times New Roman; mso-bidi-theme-font:minor-bidi;} p.MsoPlainText, li.MsoPlainText, div.MsoPlainText {mso-style-noshow:yes; mso-style-priority:99; mso-style-link:Plain Text Char; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.5pt; font-family:Consolas; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-bidi-font-family:Times New Roman; mso-bidi-theme-font:minor-bidi;} span.PlainTextChar {mso-style-name:Plain Text Char; mso-style-noshow:yes; mso-style-priority:99; mso-style-unhide:no; mso-style-locked:yes; mso-style-link:Plain Text; mso-ansi-font-size:10.5pt; mso-bidi-font-size:10.5pt; font-family:Consolas; mso-ascii-font-family:Consolas; mso-hansi-font-family:Consolas;} .MsoChpDefault {mso-style-type:export-only; mso-default-props:yes; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:Times New Roman; mso-bidi-theme-font:minor-bidi;} @page WordSection1 {size:8.5in 11.0in; margin:1.0in 1.0in 1.0in 1.0in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.WordSection1 {page:WordSection1;} --> In this new paperback edition of the classic bestseller, youll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past the myths, and change the world. Youll have fun while you learn:* Where ideas come from * The true history of history * Why most people dont like ideas * How great managers make ideas thrive * The importance of problem finding * The simple plan (new for paperback)Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, , and other major media, corporations, and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition, its a fantastic time to explore or rediscover this powerful view of the world of ideas.Small, simple, powerful: an innovative book about innovation. -Don Norman, author of Design of Everyday ThingsInsightful, inspiring, evocative, and just plain fun to read... Its totally great. -John Seely Brown, Former Director, Xerox Palo Alto Research Cen...

-Titulo Original : Confessions Of A Public Speaker-Fabricante : OReilly Media-Descripcion Original: In this hilarious and highly practical book, author and professional speaker Scott Berkun reveals the techniques behind what great communicators do, and shows how anyone can learn to use them well. For managers and teachers -- and anyone else who talks and expects someone to listen -- Confessions of a Public Speaker provides an insiders perspective on how to effectively present ideas to anyone. Its a unique, entertaining, and instructional romp through the embarrassments and triumphs Scott has experienced over 15 years of speaking to crowds of all sizes.With lively lessons and surprising confessions, youll get new insights into the art of persuasion -- as well as teaching, learning, and performance -- directly from a master of the trade.Highlights include:Berkuns hard-won and simple philosophy, culled from years of lectures, teaching courses, and hours of appearances on NPR, MSNBC, and CNBCPractical advice, including how to work a tough room, the science of not boring people, how to survive the attack of the butterflies, and what to do when things go wrongThe inside scoop on who earns $30,000 for a one-hour lecture and whyThe worst -- and funniest -- disaster stories youve ever heard (plus countermoves you can use)Filled with humorous and illuminating stories of thrilling performances and real-life disasters, Confessions of a Public Speaker is inspirational, devastatingly honest, and a blast to read. About the Author Scott Berkun is the bestselling author of The Myths of Innovation,and Making Things Happen. His work as a writer and public speaker haveappeared in The Washington Post, The New York Times, Wired Magazine, Fast Company, Forbes Magazine, The Wall Street Journal and other media. He has taught creative thinking at the University of Washington and has been a regular commentator on CNBC, MSNBC and National Public Radio. His many popular essays and entertaining lectures can be found for free on his blog at scottberkun ...

-Titulo Original : The Connected Company-Fabricante : OReilly Media-Descripcion Original: With a foreword by Alex Osterwalder.The future of work is already here.Customers are adopting disruptive technologies faster than your company can adapt. When your customers are delighted, they can amplify your message in ways that were never before possible. But when your company’s performance runs short of what you’ve promised, customers can seize control of your brand message, spreading their disappointment and frustration faster than you can keep up.To keep pace with today’s connected customers, your company must become a connected company. That means deeply engaging with workers, partners, and customers, changing how work is done, how you measure success, and how performance is rewarded. It requires a new way of thinking about your company: less like a machine to be controlled, and more like a complex, dynamic system that can learn and adapt over time.Connected companies have the advantage, because they learn and move faster than their competitors. While others work in isolation, they link into rich networks of possibility and expand their influence.Connected companies around the world are aggressively acquiring customers and disrupting the competition. In The Connected Company, we examine what they’re doing, how they’re doing it, and why it works. And we show you how your company can use the same principles to adapt-and thrive-in today’s ever-changing global marketplace. About the Author Dave Gray, SVP Strategy, Dachis Group, is an author and management consultant who works with the worlds leading companies to develop and execute winning strategies. His previous book, Gamestorming (OReilly), has sold more than 50,000 copies and has been translated into 14 languages.Thomas Vander Wal has been working with folksonomies since their darkest origins, and is credited with inventing the terms folksonomyand infocloud. He talks and writes about folksonomies more or less continuously. Thomas is also on the Steering Committee of the Web Standards Project and helped found the Information Architecture Institute. He lives in Bethesda, Maryland...

-Titulo Original : Head First Agile A Brain-friendly Guide To Agile Principles, Ideas, And Real-world Practices-Fabricante : OReilly Media-Descripcion Original: Head First Agile is a complete guide to learning real-world agile ideas, practices, principles.What will you learn from this book?In Head First Agile, youll learn all about the ideas behind agile and the straightforward practices that drive it. Youll take deep dives into Scrum, XP, Lean, and Kanban, the most common real-world agile approaches today. Youll learn how to use agile to help your teams plan better, work better together, write better code, and improve as a team-because agile not only leads to great results, but agile teams say they also have a much better time at work. Head First Agile will help you get agile into your brain... and onto your team!Preparing for your PMI-ACP® certification?This book also has everything you need to get certified, with 100% coverage of the PMI-ACP® exam. Luckily, the most effective way to prepare for the exam is to get agile into your brain-so instead of cramming, youre learning.Why does this book look so different?Based on the latest research in cognitive science and learning theory, Head First Agile uses a visually rich format to engage your mind, rather than a text-heavy approach that puts you to sleep. Why waste your time struggling with new concepts? This multi-sensory learning experience is designed for the way your brain really works. About the Author Andrew Stellman is a developer, architect, speaker, agile coach, project manager, and expert in building better software. Andrew is an author and international speaker, with top-selling books in software development and project management, and world-recognized expert in transforming and improving software organizations, teams, and code. He has architected and built large-scale software systems, managed large international software teams, and consulted for companies, schools, and corporations, including Microsoft, the National Bureau of Economic Research, Bank of America, Notre Dame, and MIT. Hes had the privilege of working with some pretty amazing programmers during that time, and likes to think that hes learned a few things from them.Jennifer Greene is an enterprise agile transformation leader, an agile coach, development manager, project manager, speaker, and authority on software engineering practices and principles. She’s been building software for over twenty years in many different domains including media, finance, and IT consulting. She’s led large-scale agile adoption efforts supporting development teams around the world and helped individual team members get the most out of agile practices. She looks forward to continuing to work with talented teams solving interesting and difficult problems...

-Titulo Original : Lean Enterprise How High Performance Organizations Innovate At Scale-Fabricante : OReilly Media-Descripcion Original: How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scalea??and demonstrates why and how to apply these paradigms throughout your organization, rather than with just one department or team.Through case studies, youa??ll learn how successful enterprises have rethought everything from governance and financial management to systems architecture and organizational culture in the pursuit of radically improved performance.Discover how Lean focuses on people and teamwork at every level, in contrast to traditional management practicesApproach problem-solving experimentally by exploring solutions, testing assumptions, and getting feedback from real usersLead and manage large-scale programs in a way that empowers employees, increases the speed and quality of delivery, and lowers costsLearn how to implement ideas from the DevOps and Lean Startup movements even in complex, regulated environments About the Author Jez Humble is co-author of Continuous Delivery (Addison-Wesley), the Jolt Award-winning book in Martin Fowlers signature series. He began his career at a startup, and then spent 10 years at ThoughtWorks, building products and consulting. He now serves as a Vice President at Chef, and teaches at UC Berkeley.Joanne Molesky is a Principal Consultant with ThoughtWorks, where she works on internal IT Risk and Compliance, and provides consulting services to clients in the area of continuous delivery and process improvement, particularly as it applies to controls, risk, and compliance. She holds CISA and CRISC certifications from ISACA.Barry O’Reilly is a business advisor, entrepreneur, and author who has pioneered the intersection of business model innovation, product development, organizational design, and culture transformation.Barry works with business leaders and teams from global organizations that seek to invent the future, not fear it. Every day, Barry helps with many of the world’s leading companies, from disruptive startups to Fortune 500 behemoths, break the vicious cycles that spiral businesses toward death by enabling culture of experimentation and learning to unlock the insights required for better decision making, higher performance and results.Barry is the author of Unlearn: Let Go of Past Success to Achieve Extraordinary Results, and co-author of the international bestseller Lean Enterprise: How High Performance Organizations Innovate at Scale-included in the Eric Ries series, and a Harvard Business Review must read for CEOs and business leaders. He is an internationally sought-after speaker, frequent writer and contributor to The Economist, StrategyBusiness, and MIT Sloan Management Review.Barry is faculty at Singularity University, advising and contributing to Singularity’s executive and accelerator programs based in San Francisco, and throughout the globe.Barry is the founder of ExecCamp, the entrepreneurial experience for executives, and management consultancy Antennae.His mission is to help purposeful, technology-led businesses innovate at scale.Read Barry’s blog here: barryoreilly See what he has to say on Twitter: @barryoreill...

-Titulo Original : Lean Customer Development Building Products Your Customers Will Buy-Fabricante : OReilly Media-Descripcion Original: How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research-before you waste months and millions on a product or service that no one needs or wants.With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they’ll help you reach the ah-ha! moments that inspire truly great products.Validate or invalidate your hypothesis by talking to the right peopleLearn how to conduct successful customer interviews play-by-playDetect a customer’s behaviors, pain points, and constraintsTurn interview insights into Minimum Viable Products to validate what customers will use and buyAdapt customer development strategies for large companies, conservative industries, and existing products About the Author Cindy Alvarez is a product manager who turns understanding the customer into competitive advantage. Currently the Director of User Experience and Product Design for Yammer (a Microsoft company), she has worked with early- and mid-stage startups as well as Fortune 500 companies to make customer development an ingrained part of company culture and product development process...

-Titulo Original : Fundamentals Of Software Architecture An Engineering Approach-Fabricante : OReilly Media-Descripcion Original: Salary surveys worldwide regularly place software architect in the top 10 best jobs, yet no real guide exists to help developers become architects. Until now. This book provides the first comprehensive overview of software architecture’s many aspects. Aspiring and existing architects alike will examine architectural characteristics, architectural patterns, component determination, diagramming and presenting architecture, evolutionary architecture, and many other topics. Mark Richards and Neal Ford-hands-on practitioners who have taught software architecture classes professionally for years-focus on architecture principles that apply across all technology stacks. You’ll explore software architecture in a modern light, taking into account all the innovations of the past decade. This book examines: Architecture patterns: The technical basis for many architectural decisions Components: Identification, coupling, cohesion, partitioning, and granularity Soft skills: Effective team management, meetings, negotiation, presentations, and more Modernity: Engineering practices and operational approaches that have changed radically in the past few years Architecture as an engineering discipline: Repeatable results, metrics, and concrete valuations that add rigor to software architecture. About the Author Mark Richards is an experienced, hands-on software architect involved in the architecture, design, and implementation of microservices architectures, service-oriented architectures, and distributed systems in a variety of technologies. He has been in the software industry since 1983 and has significant experience and expertise in application, integration, and enterprise architecture. Mark is the founder of DeveloperToArchitect , a free website devoted to helping developers in the journey to becoming a software architect. He is the author of numerous technical books and videos, as well as a conference speaker and trainer, having spoken at hundreds of conferences and user groups around the world on a variety of enterprise-related technical topics...

-Titulo Original : Head First Html And Css A Learners Guide To Creating Standards-based Web Pages-Fabricante : OReilly Media-Descripcion Original: Tired of reading HTML books that only make sense after youre an expert? Then its about time you picked up Head First HTML and CSS, and really learned HTML. You want to learn HTML so you can finally create those web pages youve always wanted, so you can communicate more effectively with friends, family, fans, and fanatic customers. You also want to do it right so you can actually maintain and expand your web pages over time so they work in all browsers and mobile devices. Oh, and if youve never heard of CSS, thats okay--we wont tell anyone youre still partying like its 1999--but if youre going to create web pages in the 21st century then youll want to know and understand CSS. Learn the real secrets of creating web pages, and why everything your boss told you about HTML tables is probably wrong (and what to do instead). Most importantly, hold your own with your co-worker (and impress cocktail party guests) when he casually mentions how his HTML is now strict, and his CSS is in an external style sheet. With Head First HTML and CSS, youll avoid the embarrassment of thinking web-safe colors still matter, and the foolishness of slipping a font tag into your pages. Best of all, youll learn HTML and CSS in a way that wont put you to sleep. If youve read a Head First book, you know what to expect: a visually-rich format designed for the way your brain works. Using the latest research in neurobiology, cognitive science, and learning theory, this book will load HTML and CSS into your brain in a way that sticks. So what are you waiting for? Leave those other dusty books behind and come join us in Webville. Your tour is about to begin. Review Head First HTML and CSS is a thoroughly modern introduction to forward-looking practices in Web page markup and presentation. It correctly anticipates readers puzzlements and handles them just in time. The highly graphic and incremental approach precisely mimics the best way to learn this stuff: make a small change and see it in the browser to understand what each new item means. -- Danny Goodman, author of Dynamic HTML: The Definitive Guide The Web would be a much better place if every HTML author started off by reading this book. -- L. David Baron, Technical Lead, Layout & CSS, Mozilla Corporation About the Author Eric Freeman and Elisabeth Robson are co-founders of Wickedly Smart, an education company devoted to helping customers gain mastery in web technologies...

-Titulo Original : Text Mining With R A Tidy Approach-Fabricante : OReilly Media-Descripcion Original: Much of the data available today is unstructured and text-heavy, making it challenging for analysts to apply their usual data wrangling and visualization tools. With this practical book, you’ll explore text-mining techniques with tidytext, a package that authors Julia Silge and David Robinson developed using the tidy principles behind R packages like ggraph and dplyr. You’ll learn how tidytext and other tidy tools in R can make text analysis easier and more effective. The authors demonstrate how treating text as data frames enables you to manipulate, summarize, and visualize characteristics of text. You’ll also learn how to integrate natural language processing (NLP) into effective workflows. Practical code examples and data explorations will help you generate real insights from literature, news, and social media. Learn how to apply the tidy text format to NLP Use sentiment analysis to mine the emotional content of text Identify a document’s most important terms with frequency measurements Explore relationships and connections between words with the ggraph and widyr packages Convert back and forth between R’s tidy and non-tidy text formats Use topic modeling to classify document collections into natural groups Examine case studies that compare Twitter archives, dig into NASA metadata, and analyze thousands of Usenet messages About the Author Julia Silge is a data scientist at Stack Overflow; her work involves analyzing complex datasets and communicating about technical topics with diverse audiences. She has a PhD in astrophysics and loves Jane Austen and making beautiful charts. Julia worked in academia and ed tech before moving into data science and discovering the statistical programming language R. David Robinson is a data scientist at Stack Overflow with a PhD in Quantitative and Computational Biology from Princeton University. He enjoys developing open source R packages, including broom, gganimate, fuzzyjoin and widyr, as well as blogging about statistics, R, and text mining on his blog, Variance Explained...

-Titulo Original : Head First Go-Fabricante : OReilly Media-Descripcion Original: What will you learn from this book? Go makes it easy to build software that’s simple, reliable, and efficient. Andthis book makes it easy for programmers like you to get started. Googledesigned Go for high-performance networking and multiprocessing, but-like Python and JavaScript-the language is easy to read and use. With thispractical hands-on guide, you’ll learn how to write Go code using clearexamples that demonstrate the language in action. Best of all, you’ll understandthe conventions and techniques that employers want entry-level Godevelopers to know. Why does this book look so different? Based on the latest research in cognitive science and learning theory, HeadFirst Go uses a visually rich format to engage your mind rather than a textheavyapproach that puts you to sleep. Why waste your time struggling withnew concepts? This multisensory learning experience is designed for theway your brain really works. About the Author Jay McGavren was doing automation for a hotel services company when a colleague introduced him to Programming Perl (a.k.a. the Camel Book). It made him an instant Perl convert, as he liked actually writing code instead of waiting for a 10-person development team to configure a build system. It also gave him the crazy idea to write a technical book someday. In 2007, with Perl sputtering, Jay was looking for a new interpreted language. With its strong object-orientation, excellent library support, and incredible flexibility, Ruby immediately won him over. Hes since used Ruby for two game libraries, a generative art project, in support of a Java development job, and as a Ruby on Railsfreelancer. Hes been using Rails in the online developer education space since 2011...

-Titulo Original : Head First Html5 Programming Building Web Apps With Javascript-Fabricante : OReilly Media-Descripcion Original: HTML has been on a wild ride. Sure, HTML started as a mere markup language, but more recently HTMLs put on some major muscle. Now weve got a language tuned for building web applications with Web storage, 2D drawing, offline support, sockets and threads, and more. And to speak this language youve got to go beyond HTML5 markup and into the world of the DOM, events, and JavaScript APIs. Now you probably already know all about HTML markup (otherwise known as structure) and you know all about CSS style (presentation), but what youve been missing is JavaScript (behavior). If all you know about are structure and presentation, you can create some great looking pages, but theyre still just pages. When you add behavior with JavaScript, you can create an interactive experience; even better, you can create full blown web applications. Head First HTML5 Programming is your ultimate tour guide to creating web applications with HTML5 and JavaScript, and we give you everything you need to know to build them, including: how to add interactivity to your pages, how to communicate with the world of Web services, and how to use the great new APIs being developed for HTML5. Here are just some of the things youll learn in Head First HTML5 Programing: Learn how to make your pages truly interactive by using the power of the DOM. Learn how JavaScript APIs fit into the HTML5 ecosystem, and how to use any API in your web pages. Use the Geolocation API to know where your users are. Bring out your inner artist with Canvas, HTML5s new 2D drawing surface. Go beyond just plugging a video into your pages, and create custom video experiences. Learn the secret to grabbing five megabytes of storage in every users browser. Improve your pages responsiveness and performance with Web workers. And much more. Review HTML5 is the future of the web. How many times have you heard that? If you really want to understand the family of technologies that make up HTML5, read this book! Head First HTML5 Programming is the definitive book on HTML5 for everyone from beginners to experienced developers. -- Aaron LaBerge, Senior Vice President, ESPN . From the Back Cover You want to create web pages that are dynamic, interactive, data-rich, connected. Wait, web pages? Why not use HTML5 to create full-blown web applications? And, why not do it using modern techniques that apply as easily to your desktop browser as they do to mobile devices? And, of course, you want to do it with all the newest HTML5 technologies, like geolocation, video, 2D drawing, web storage, web workers, and more, right? Head First HTML5 Programming is your express ticket to learning how to build web applications using todays standards and tomorrows best practices. Sure, youll learn the basics of HTML5s APIs in this book, but even better, youll learn how those APIs interact with your pages, how theyre powered by JavaScript, and how you can use them to build web apps that will impress your boss and amaze your friends. About the Author Eric Freeman and Elisabeth Robson are co-founders of Wickedly Smart, an education company devoted to helping customers gain mastery in web technologies...

-Titulo Original : C# 8.0 Pocket Reference Instant Help For C# 8.0 Programmers-Fabricante : OReilly Media-Descripcion Original: When you need answers about using C# 8.0, this tightly focused and practical book tells you exactly what you need to know without long intros or bloated samples. Easy to browse, C# 8.0 Pocket Reference is ideal as a quick source of information or as a guide to get you rapidly up to speed if you already know Java, C, or an earlier C# version. All programs and code snippets are available as interactive samples in LINQPad. You can edit these samples and instantly see the results without needing to set up projects in Visual Studio. Written by the author of C# 7.0 in a Nutshell, this pocket reference covers C# 8.0 without skimping on detail, including: C# fundamentals and features new to C# 8.0 Advanced topics like operator overloading, type constraints, iterators, nullable types, operator lifting, lambda expressions, and closures LINQ: sequences, lazy execution, standard query operators, and query expressions Unsafe code and pointers, custom attributes, preprocessor directives, and XML documentation About the Author Joseph Albahari is author of C# 7.0 in a Nutshell, C# 7.0 Pocket Reference and LINQ Pocket Reference. He also wrote LINQPad--the popular code scratchpad and LINQ querying utility. Ben Albahari is cofounder of Auditionist, a casting website for actors in the UK. He was a Program Manager at Microsoft for five years, where he worked on several projects, including the .NET Compact Framework and ADO.NET. He was the cofounder of Genamics, a provider of tools for C# and J programmers, as well as software for DNA and protein sequence analysis. He is a coauthor of C# Essentials, the first C# book from OReilly, and of previous editions of C# in a Nutshell...

-Titulo Original : C# 8.0 In A Nutshell The Definitive Reference-Fabricante : OReilly Media-Descripcion Original: When you have questions about C# 8.0 or .NET Core, this best-selling guide has the answers you need. C# is a language of unusual flexibility and breadth, but with its continual growth there’s so much more to learn. In the tradition of the O’Reilly Nutshell guides, this thoroughly updated edition is simply the best one-volume reference to the C# language available today. Organized around concepts and use cases, C# 8.0 in a Nutshell provides intermediate and advanced programmers with a concise map of C# and .NET knowledge that also plumbs significant depths. Get up to speed on C#, from syntax and variables to advanced topics such as pointers, closures, and patterns Dig deep into LINQ with three chapters dedicated to the topic Explore concurrency and asynchrony, advanced threading, and parallel programming Work with .NET features, including regular expressions, networking, serialization, spans, reflection, and cryptography Delve into Roslyn, the modular C# compiler as a service About the Author Joseph Albahari is author of C# 7.0 in a Nutshell, C# 7.0 Pocket Reference and LINQ Pocket Reference. He also wrote LINQPad--the popular code scratchpad and LINQ querying utility. Eric is a software development and machine learning leader equally at home with business and technology. Hes experienced in architecting software solutions to fulfill emerging business needs as well as identifying new business opportunities enabled by technology. Thanks to a passion for teaching, hes a top contributor in the stackoverflow online programming community. Eric explores his keen interest in the implications of artificial intelligence by writing near-future sci-fi novels that are careful extrapolations of current trends blended with adrenaline-laced adventure. His publications to date include The Gods We Make, The Gods We Seek, and Ji-min...

-Titulo Original : Imovie 11 & Idvd The Missing Manual (missing Manuals)-Fabricante : OReilly Media-Descripcion Original: Apples video-editing program is better than ever, but it still doesn’t have a printed guide to help you get started. Thats where this gorgeous, full-color book comes in. You get clear explanations of iMovies impressive new features, like instant rendering, storyboarding, and one-step special effects. Experts David Pogue and Aaron Miller also give you a complete course in film editing and DVD design. Edit video like the pros. Import raw footage, add transitions, and use iMovie’s newly restored, intuitive timeline editor. Create stunning trailers. Design Hollywood-style Coming Attractions! previews for your movies. Share your film. Distribute your movie in a variety of places-on smartphones, Apple TV, your own site, and with one-click exports to YouTube, , Vimeo, CNN iReport, and MobileMe. Make DVDs. Design the menus, titles, and layout for your DVDs, and burn them to disc. This book covers version 9 of Apples iMovie software. About the Author David Pogue is the weekly personal-technology columnist for The New York Times and an Emmy-award-winning tech correspondent for CBS News. His funny tech videos appear weekly on CNBC. With 3 million books in print, he is also one of the worlds bestselling how-to authors. In 1999, he launched his own series of amusing, practical, and user-friendly computer books called Missing Manuals, which now includes more than 100 titles. Aaron Miller is a part-time lawyer, part-time professor, and runs a software company serving nonprofit organizations. In all of his spare time, he authors the blog Unlocking iMovie ( unlockingimovie ), his own little way of trying to make the Mac world a better place...

-Titulo Original : Kindle Fire Hd The Missing Manual (missing Manuals)-Fabricante : OReilly Media-Descripcion Original: Amazon’s Kindle Fire HD combines the most popular e-reader and tablet features in one sleek package, and with this entertaining guide, you’ll master everything the Fire has to offer. With loads of illustrations, step-by-step instructions, and savvy tips, you’ll learn how to manage your media library in the cloud, find the coolest apps, and make the most of your Kindle Fire experience-no matter which model you choose. The important stuff you need to know: Read all about it. Find ebooks and newspapers in the Kindle Store, and add your own books and magazines. Use great new features. Discover Amazon’s X-Ray service, and parental controls for individual users. Take in a show. Watch movies and TV series, and display your photos and videos. Go online. Browse the Web and manage email with Wi-Fi and 4D LTE. Fill up your jukebox. Listen to your favorite music from Amazon and iTunes. Load up on apps. Get popular games, guides, and references with Amazon’s Apps for Android. Get to work. Read PDFs, Word files, Excel spreadsheets, and other docs. About the Author Peter Meyers designs, speaks, and writes about digital books. After co-founding pioneering multimedia textbook publisher Digital Learning Interactive, he launched a successful career as a freelance journalist, writing about the strange and wonderful effects of computers on mainstream culture for many publications, including the New York Times, the Wall Street Journal, Wired, Salon, and the Village Voice. During a subsequent five-year tour of duty at O’Reilly Media he worked in the Missing Manual group, serving as managing editor and associate publisher. His most recent writing projects include Best iPad Apps (O’Reilly Media, 2010) and Breaking the Page: Transforming Books and the Reading Experience. He blogs at newkindofbook and you can follow him on Twitter @petermeyers. Peters undergraduate degree is from Harvard, where he studied American history and literature, and he has an MFA in fiction from the Iowa Writers’ Workshop...

-Titulo Original : Mastering Algorithms With Perl Practical Programming Through Computer Science-Fabricante : OReilly Media-Descripcion Original: Many programmers would love to use Perl for projects that involve heavy lifting, but miss the many traditional algorithms that textbooks teach for other languages. Computer scientists have identified many techniques that a wide range of programs need, such as: Fuzzy pattern matching for text (identify misspellings!) Finding correlations in data Game-playing algorithms Predicting phenomena such as Web traffic Polynomial and spline fitting Using algorithms explained in this book, you too can carry out traditional programming tasks in a high-powered, efficient, easy-to-maintain manner with Perl.This book assumes a basic understanding of Perl syntax and functions, but not necessarily any background in computer science. The authors explain in a readable fashion the reasons for using various classic programming techniques, the kind of applications that use them, and -- most important -- how to code these algorithms in Perl.If you are an amateur programmer, this book will fill you in on the essential algorithms you need to solve problems like an expert. If you have already learned algorithms in other languages, you will be surprised at how much different (and often easier) it is to implement them in Perl. And yes, the book even has the obligatory fractal display program.There have been dozens of books on programming algorithms, some of them excellent, but never before has there been one that uses Perl. The authors include the editor of The Perl Journal and master librarian of CPAN; all are contributors to CPAN and have archived much of the code in this book there.This book was so exciting I lost sleep reading it. Tom Christiansen Review Written for readers with at least some Perl programming experience, Mastering Algorithms in Perl delivers a solid library of algorithms written in Perl for business and mathematical computing. From data structures to cryptography and more advanced mathematical algorithms, this book provides a worthwhile guide to extending Perls coding capabilities. The best thing about Mastering Algorithms in Perl is the scope at which it covers the universe of algorithms while refraining from getting bogged down in academic detail. Besides basic data structures--a lynchpin of books on algorithms--the authors provide dozens and dozens of algorithms for sorting, searching, and doing mathematical computations of all kinds. While they discuss Big-O notation and assume a general familiarity with math, they dont overwhelm the reader. (You can even borrow the code without needing a math degree to understand it.) The focus is on efficient, reusable Perl subroutines written and compiled by three Perl experts. Standout chapters include extending Perls already powerful string processing abilities, game programming, and cryptography. Generally, the authors achieve a good mix of more advanced (and less well-known) algorithms, along with the basics. Chances are you wont need to use all the dozen or so sorting algorithms presented here, but the authors include them all, just in case. As a reference and tutorial, readers can pick and choose what they need for real-world Perl development. There hasnt been a book dedicated exclusively to Perl algorithms prior to the publication of this one. In all, Mastering Algorithms in Perl fills a useful niche by compiling a powerful library of Perl algorithms that will be useful for anyone who works with this programming language, whether in business or academic computing. --Richard Dragan Topics covered: Perl data types, Big-O notation, data structures, queues, deques, linked lists, binary trees, sorting and searching algorithms, game and dynamic programming, sets and multisets, matrices and graphs, string matching and parsing, 2-D geometry, number systems, cryptography (including DES and RSA), probability, statistics, and numerical analysis. From Library Journal Perl is very similar to C in syntax, and while Perl doe...

-Titulo Original : Trucos Windows Xp-Fabricante : OReilly Media-Descripcion Original: Windows XP is the latest, most reliable, and best-looking version of the Windows operating system to emerge yet. As the result of the unification of Microsofts corporate series (Windows NT and 200) with the home series (Windows 95, 98, and Me), Windows XP offers much that is pleasing to its users: rock-solid stability and a fresh new look. But power users who want to take command of their operating systems will find the same old frustrations: its never been easy to get under the hood of a Windows system and Windows XP is no exception. Now power users can rejoice! Windows XP Hacks offers tips, tools, and know-how to bend Windows XP to your will. The book delves into XP topics such as controlling the control panel, changing unchangeable icons, removing uninstallable XP components, stopping pop-up ads, taking a bite out of cookies, speeding up file downloads, protecting yourself with firewalls and proxy servers, and more. Users of both Windows XP Home Edition and Windows XP Pro Edition will find smart, timesaving, fun, and useful hacks for virtually every feature in their operating system. Even if youre not a power user yet, this book will have you well on your way. Each Hack in the book can be read easily in a few minutes, saving countless hours of searching for the right answer. Windows XP Hacks provides direct, hands-on solutions that can be applied to the challenges facing both those meeting Windows XP for the first time as well as long-time users who know what they want from their operating system and just wants tips on how to get it. Windows XP Hacks is the latest in OReillys new Hacks Series which aims to begin reclaiming the term hacking for the good guys. In recent years, the term has come to be associated with those nefarious black hats who break into computers to snoop, steal information or disrupt Internet traffic. But the term originally had a more benign meaning, and youll still hear it used this way whenever developers get together. Our new Hacks books are written in the spirit of the true hackers -- the people who drive innovation...

-Titulo Original : Real-world Software Development A Project-driven Guide To Fundamentals In Java-Fabricante : OReilly Media-Descripcion Original: Explore the latest Java-based software development techniques and methodologies through the project-based approach in this practical guide. Unlike books that use abstract examples and lots of theory, Real-World Software Development shows you how to develop several relevant projects while learning best practices along the way.With this engaging approach, junior developers capable of writing basic Java code will learn about state-of-the-art software development practices for building modern, robust and maintainable Java software. You’ll work with many different software development topics that are often excluded from software develop how-to references.Featuring real-world examples, this book teaches you techniques and methodologies for functional programming, automated testing, security, architecture, and distributed systems. About the Author Dr. Raoul-Gabriel Urma is the CEO and founder of Cambridge Spark, a leader in transformational data science and AI training, career development, and progression. He is author of several programming books, including the best seller Modern Java in Action (Manning). Raoul-Gabriel holds a PhD in Computer Science from Cambridge University as well as an MEng in Computer Science from Imperial College London and graduated with first-class honors, having won several prizes for technical innovation. His research interests lie in the area of programming languages, compilers, source code analysis, machine learning, and education. He was nominated an Oracle Java Champion in 2017. He is also an experienced international speaker, having delivered talks covering Java, Python, Artificial Intelligence, and Business. Raoul has advised and worked for several organizations on large-scale software engineering projects including at Google, Oracle, eBay, and Goldman Sachs.Richard Warburton is an empirical technologist and solver of deep-dive technical problems. Recently he has worked on data analytics for high performance computing and authored Java 8 Lambdas for OReilly. He is a leader in the London Java Community and organized the Adopt-a-JSR programs for Lambdas and Date and Time in Java 8. Richard also frequently speaks at conferences, and has presented at JavaOne, DevoxxUK, Geecon, Jfokus and JAX London. He obtained a PhD in Computer Science from The University of Warwick, where his research focused on compiler theory...

-Titulo Original : Monolith To Microservices Evolutionary Patterns To Transform Your Monolith-Fabricante : OReilly Media-Descripcion Original: How do you detangle a monolithic system and migrate it to a microservice architecture? How do you do it while maintaining business-as-usual? As a companion to Sam Newman’s extremely popular Building Microservices, this new book details a proven method for transitioning an existing monolithic system to a microservice architecture.With many illustrative examples, insightful migration patterns, and a bevy of practical advice to transition your monolith enterprise into a microservice operation, this practical guide covers multiple scenarios and strategies for a successful migration, from initial planning all the way through application and database decomposition. You’ll learn several tried and tested patterns and techniques that you can use as you migrate your existing architecture.Ideal for organizations looking to transition to microservices, rather than rebuildHelps companies determine whether to migrate, when to migrate, and where to beginAddresses communication, integration, and the migration of legacy systemsDiscusses multiple migration patterns and where they applyProvides database migration examples, along with synchronization strategiesExplores application decomposition, including several architectural refactoring patternsDelves into details of database decomposition, including the impact of breaking referential and transactional integrity, new failure modes, and more About the Author After spending time at multiple startups and 12 years at ThoughtWorks, Sam Newman is now an independent consultant. Specializing in microservices, cloud, and continuous delivery, Sam helps clients around the world deliver software faster and more reliably through training and consulting.Sam is an experienced speaker who has spoken at conferences across the world, and is the author of Building Microservices from OReilly Media...

-Titulo Original : Designing Distributed Systems Patterns And Paradigms For Scalable, Reliable Services-Fabricante : OReilly Media-Descripcion Original: Without established design patterns to guide them, developers have had to build distributed systems from scratch, and most of these systems are very unique indeed. Today, the increasing use of containers has paved the way for core distributed system patterns and reusable containerized components. This practical guide presents a collection of repeatable, generic patterns to help make the development of reliable distributed systems far more approachable and efficient.Author Brendan Burns-Director of Engineering at Microsoft Azure-demonstrates how you can adapt existing software design patterns for designing and building reliable distributed applications. Systems engineers and application developers will learn how these long-established patterns provide a common language and framework for dramatically increasing the quality of your system.Understand how patterns and reusable components enable the rapid development of reliable distributed systemsUse the side-car, adapter, and ambassador patterns to split your application into a group of containers on a single machineExplore loosely coupled multi-node distributed patterns for replication, scaling, and communication between the componentsLearn distributed system patterns for large-scale batch data processing covering work-queues, event-based processing, and coordinated workflows About the Author Brendan Burns is a Partner Architect in Microsoft Azure, working on Azure Container Service and Azure Resource Manager. Prior to Microsoft he worked at Google in the Google Cloud Platform, where he co-founded the Kubernetes project and helped build APIs like Deployment Manager and Cloud DNS. Before working on cloud, he worked on Googles web-search infrastructure, with a focus on low-latency indexing. He has a PhD in Computer Science from the University of Massachusetts Amherst with a specialty in Robotics. He lives in Seattle with his wife Robin Sanders, their two children and a cat Mrs. Paws, who rules over their household with an iron paw...

-Titulo Original : Building Microservices Designing Fine-grained Systems-Fabricante : OReilly Media-Descripcion Original: As organizations shift from monolithic applications to smaller, self-contained microservices, distributed systems have become more fine-grained. But developing these new systems brings its own host of problems. This expanded second edition takes a holistic view of topics that you need to consider when building, managing, and scaling microservices architectures. Through clear examples and practical advice, author Sam Newman gives everyone from architects and developers to testers and IT operators a firm grounding in the concepts. Youll dive into the latest solutions for modeling, integrating, testing, deploying, and monitoring your own autonomous services. Real-world cases reveal how organizations today manage to get the most out of these architectures. Microservices technologies continue to move quickly. This book brings you up to speed. Get new information on user interfaces, container orchestration, and serverless Align system design with your organizations goals Explore options for integrating a service with your system Understand how to independently deploy microservices Examine the complexities of testing and monitoring distributed services Manage security with expanded content around user-to-service and service-to-service models About the Author After spending time at multiple startups and 12 years at ThoughtWorks, Sam Newman is now an independent consultant. Specializing in microservices, cloud, and continuous delivery, Sam helps clients deliver software faster and more reliably through training and consulting. Sam is an experienced speaker who has spoken at conferences across the world and is the author of Building Microservices and Monolith to Microservices both from OReilly. Sam is also chair of the OReilly Infrastructure & Ops Superstream Series...