-Titulo Original : Mastering The Market Cycle Getting The Odds On Your Side-Fabricante : Harper Business-Descripcion Original: A NEW YORK TIMES, WALL STREET JOURNAL, AND USA TODAY BESTSELLERThe legendary investor shows how to identify and master the cycles that govern the markets. We all know markets rise and fall, but when should you pull out, and when should you stay in? The answer is never black or white, but is best reached through a keen understanding of the reasons behind the rhythm of cycles. Confidence about where we are in a cycle comes when you learn the patterns of ups and downs that influence not just economics, markets, and companies, but also human psychology and the investing behaviors that result. If you study past cycles, understand their origins and remain alert for the next one, you will become keenly attuned to the investment environment as it changes. You’ll be aware and prepared while others get blindsided by unexpected events or fall victim to emotions like fear and greed. By following Marks’s insights-drawn in part from his iconic memos over the years to Oaktree’s clients-you can master these recurring patterns to have the opportunity to improve your results. Review “Howard Marks, among the world’s most successful investment managers as well as an intellectual leader of the profession [has written a new book]. Mastering the Market Cycle is…wise…A careful reading can make us better investors and protect us from the all too frequent errors that ruin investment results.”-Burton G. Malkiel, Wall Street Journal “Howard Marks’s Mastering the Market Cycle is a must-read, because the cycles covered in this book are important and because Howard is one of the investing greats of his generation.” -Ray Dalio, Co-Chief Investment Officer and Co-Chairman, Bridgewater Associates “I always say, ‘There’s no better teacher than history in determining the future.’ Howard’s book tells us how to learn from history . . . and thus get a better idea of what the future holds.”-Charlie Munger, Vice Chairman, Berkshire Hathaway “While most investment professionals take the standard out - that ‘you can’t time the market’ - in Mastering the Market Cycle Howard Marks, a living investment legend, takes the contrarian point of view that not only can you time markets, but it’s imperative that you do so.”-Bill Gurley, General Partner, Benchmark “Mastering the Market Cycle reveals how cycles not only coincide with, but also cause, financial market risk and opportunity. Written in plain English, Howard Marks’s hard-earned wisdom will help readers tilt the odds in their favor.”-Jeffrey Gundlach, Founder, DoubleLine Capital ”If you’re uncertain as to whether there will be a correction in the market - or if you think there’s no reason to worry because ‘it’s different this time’ - you have to read this book before you make a move.” -Carl C. Icahn, Chairman, Icahn Enterprises Praise for Howard Marks’s THE MOST IMPORTANT THING “When I see memos from Howard Marks in my mail, they’re the first thing I open and read. I always learn something, and that goes double for his book.” -Warren Buffett, Chairman and CEO, Berkshire Hathaway - About the Author HOWARD MARKS is cochairman and cofounder of Oaktree Capital Management, a leading investment firm responsible for over $120 billion in assets. His previous book on investing, The Most Important Thing: Uncommon Sense for the Thoughtful Investor, was a critically acclaimed bestseller. He lives in New York City....

-Titulo Original : Paradigms The Business Of Discovering The Future-Fabricante : HarperBusiness-Descripcion Original: How would like to spot future trends before the competition?We all know the rules for success in our business or professions, yet we also know that these rules-paradigms-can change at any time. What Joel Barker does in Paradigms: The Business of Discovering the Future is explain how to spot paradigm shifts, how they unfold, and how to profit from them. Through the power of this method-paradigm spotting-you can:Find the people in your organization most likely to spot a new trendHelp your key people adapt when a massive change is occurringLearn to effectively grapple with your “intractable problems” and improve your results incalculably.In addition, Paradigms is full of concrete examples of paradigm shifts and predictions for the future, and contains a new introduction detailing recent developments and pointing out areas to watch tor paradigm shifts. Review Paradigms: The Business of Discovering the Future is a secret weapon. Im buying a copy for each of my customers and suppliers . . . but none for my competitors!-- Harvey Mackay, author of Swim with the Sharks Without Being Eaten Alive and SharkproofAll about change and what it does for your business . . . Should have a prominent place on the desk of every business owner who intends to stay competitive.--EntrepreneurIf you can figure out what changes are in store for the marketplace, you gain extradordinary leverage against your competition. How do you do it? Joel Barker advises.-- SuccessWith Paradigms, Joel Barker continues his role as master teacher and advisor to societys leaders. His insight can help people prepare for the future in these turbulent times.-- Larry Osterwise, Vice Preident, U.S. Market-Driven Quality Assessment, IBM From the Back Cover How would like to spot future trends before the competition?We all know the rules for success in our business or professions, yet we also know that these rules-paradigms-can change at any time. What Joel Barker does in Paradigms: The Business of Discovering the Future is explain how to spot paradigm shifts, how they unfold, and how to profit from them. Through the power of this method-paradigm spotting-you can:Find the people in your organization most likely to spot a new trendHelp your key people adapt when a massive change is occurringLearn to effectively grapple with your “intractable problems” and improve your results incalculably.In addition, Paradigms is full of concrete examples of paradigm shifts and predictions for the future, and contains a new introduction detailing recent developments and pointing out areas to watch tor paradigm shifts. About the Author Joel Arthur Barker has been a teacher and advertising executive and has served as director of the Future Studies Department of the Science Museum of Minnesota. His corporate clients include IBM, Monsanto, AT&T, General Mills, U.S. Sprint, the Mayo Clinic, 3M, Motorola, and Digital Equipment Corporation...

-Titulo Original : Bull A History Of The Boom And Bust, 1982-2004-Fabricante : Harper Business-Descripcion Original: In 1982, the Dow hovered below 1000. Then, the market rose and rapidly gained speed until it peaked above 11,000. Noted journalist and financial reporter Maggie Mahar has written the first book on the remarkable bull market that began in 1982 and ended just in the early 2000s. For almost two decades, a colorful cast of characters such as Abby Joseph Cohen, Mary Meeker, Henry Blodget, and Alan Greenspan came to dominate the market news.This inside look at that 17-year cycle of growth, built upon interviews and unparalleled access to the most important analysts, market observers, and fund managers who eagerly tell the tales of excesses, presents the period with a historical perspective and explains what really happened and why. Review “Bull!! also offers individual investors prescriptive data on how to position oneself for the next bull-market cycle.” - International Herald TribuneThe other question on which Mahar is very interesting is the behavior of Greenspan . . the best account I’ve seen. - UPI“Mahar takes complicated topics and explains them clearly for the average reader. Her exceptional book is most highly recommended.” - Library Journal“Mahar imparts a forward-looking and worrisome lesson that makes Bull! intriguing reading.” - Boston Globe“Highly readable and insightful... makes a devastating case against the contention that the market is almost perfectly efficient.” - New York Times“Striking...has a lot of the writing pizzazz lacking in ‘Origins of the Crash’” - New York Times Book Review About the Author Maggie Mahar is the author of Bull! A History of the Boom and Bust, 1982-2004, a book Paul Krugman of the New York Times said makes a devastating case against the contention that the market is almost perfectly efficient. In his 2003 annual report, Warren Buffett recommended Bull! to Berkshire Hathaways investors. Before becoming a financial journalist in 1982, when she began to write for Money magazine, Institutional Investor, the New York Times, Bloomberg, and Barrons, Mahar was an English professor at Yale University. She lives in New York City...

-Titulo Original : Spark How To Lead Yourself And Others To Greater Success-Fabricante : Harper Business-Descripcion Original: From the team behind the corporate leadership consulting firm Lead Star-three leadership experts with military backgrounds-comes the New York Times bestseller Spark, “a myth-destroying book that will make you rethink both the theory and practice of leadership” (Daniel H. Pink).Leadership is not about job titles-it’s about action and behavior. “Sparks” are the doers, thinkers, innovators, and key influencers who are catalysts for personal and organizational change. But these extraordinary individuals aren’t defined by the place they hold on an organizational chart-they are defined by their actions, commitment, and will. Leadership experts Angie Morgan, Courtney Lynch, and Sean Lynch show how you can become a Spark by cultivating seven key leadership behaviors. Grounded in the latest research on leadership development, this fresh, accessible road map is packed with real-world stories from inside companies like , Google, and Boston Scientific, and from the authors’ own high-stakes, challenging experiences serving in the US Armed Forces. With Spark as a blueprint, anyone can become a catalyst for change, and any organization can identify and develop Sparks.Featuring a Foreword by Frederick W. Smith, founder, chairman and CEO of FedEx Review SPARK is a myth-destroying book that will make you rethink both the theory and practice of leadership. In a straightforward and direct way, the authors show that leading is a choice, that values and actions must be in sync, and that being of service is the ultimate touchstone of genuine leadership. Whatever your job title or circle of influence, this book can help you light your own spark.” -Daniel H. Pink, bestselling author of DRIVE and TO SELL IS HUMAN “If you truly want to become a Spark in your organization and in your life, I urge you to read this book now.” -Mike “Coach K” Krzyzewski - Head Coach, Duke University Men’s Basketball “It’s remarkable how these three can-do individuals have pooled their hard-earned management insights into a winning book that can quickly elevate anyone in business to greater heights.” -Alison Levine, international leadership expert and bestselling author of ON THE EDGE “Winning performance is dependent on sparks, those rare individuals within your organization who get things done and then some. This book will teach you how to become a spark…and how to lead them too.” -David Burkus, author of UNDER NEW MANAGEMENT and Host of Radio Free Leader podcast “In SPARK, the authors give a clear roadmap for how anyone, at any organizational level, can develop their leadership skills. The authors are not only great leadership thinkers, but they have all led people in challenging circumstances-a huge advantage in guiding the rest of us. Trust them to take you to a new level.” -Thomas A. Kolditz, Brigadier General, US Army (ret) and Director of the Ann and John Doerr Institute for New Leaders at Rice University “The skills I learned as a Marine 50 years ago have been the foundation of my leadership approach throughout my career. SPARK has captured those critical concepts, and presents them in an organized, effective way that makes it easy to bring them to life in today’s challenging business environment. Having worked first hand with Angie, Courtney, and Sean in the past, it is no surprised that they have captured the essence of effective leadership in SPARK.” -Dave Gagnon, CEO, Cafe Rio Mexican Grill “In these times of change, leadership in organizations, large and small, seek direction and insight into how to best embrace organizational transformation and growth. With uncommon clarity, Spark lays out a formula for the kind of leadership that can positively transform and empower any organization - founded on ethical values of character and credibility; and by making the point that leadership is not about authority or title, but about influencing outcomes and inspiring others.” -Michael Steinb...

-Titulo Original : The Visual Mba Two Years Of Business School Packed Into One Priceless Book Of Pure Awesomeness-Fabricante : Harper Business-Descripcion Original: Jason Barron spent 516 hours in class, completed mountains of homework and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class-visually capturing the essential points of his education-and providing an engaging and invaluable resource. Once finished with his MBA, Jason launched a widely successful Kickstarter campaign distilling these same notes into a self-published book to help aspiring business leaders of all backgrounds and income levels understand the critical concepts one learns in business school. Whether you are thinking about applying to business school, are currently in college studying business, or have always wondered what is taught in an MBA program, this highly entertaining and visual book is for you. Review Offbeat, appealing, and helpful . . . An entertaining and engaging read [that] can be perused leisurely and quickly. Readers thinking about applying to MBA programs will find it useful, as will those interested in visually exploring complex topics like strategic HR management, managerial accounting, and business negotiations. -- Booklist - About the Author JASON BARRON received his MBA from Brigham Young University in 2017. He is currently a senior product manager for a major nonprofit organization where he creates innovative products that provide optimal user experiences. When he is not sketchnoting or spending time with his wife and five kids (his favorite hobby), he is taking photos, creating something, or coming up with new ideas. He lives in Riverton, Utah, not far from Salt Lake City...

-Titulo Original : The Thank You Economy-Fabricante : Harper Business-Descripcion Original: Review Amazon Exclusive: Gary Vaynerchuk on The Thank You Economy The Thank You Economy is much more than saying thank you.” The Thank You Economy represents a much bigger movement. This book could easily have been called The Humanization of Business or Manners Marketing. I feel that were living through the biggest culture shift of our time. The internet, itself, is 17-years-old. Its just hitting the social part of its life. Its just like growing up. As you get to 13, 14 and 15, you want to go out and go to parties. Thats whats happening right now! The internet is growing up.What happens when we live in this word of mouth world where were tweeting out I love Company Xs orange juice? Were sharing thoughts that we never would have picked up the phone and called somebody about in the past. What happens when brands can be humanized? In The Thank You Economy, I tackle the issue of the ROI of social media and provide case studies. I think we wrote a much, much stronger book than I did with Crush It. When I say we, I mean the people in the social graph--the people that are living it.There is enormous ROI in social media. Its like my famous saying though, Whats the ROI of your mother? The data isnt as black and white like it has been in the past. I firmly believe that the brands that have a soul and a heart and understand how to scale this will win.This is a comprehensive book from a guy that has lived in the social space for the last 6 years like I have. I live and breathe my community and Ive been able to consult with big brands for the past two years on how to leverage this world of caring. This is the perfect book, not only for entrepreneurs who might have an employee or two, but also for brand managers and CMOs at bigger companies. If this were 1923, this book would have been called Why Radio Is Going to Change the Game . . .If it were 1995, it would be Why Amazon Is Going to Take Over the Retailing World . . .The Thank You Economy is about something big, something greater than any single revolutionary platform. It isnt some abstract concept or wacky business strategy-its real, and every one of us is doing business in it every day, whether we choose to recognize it or not. Its the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where The Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to.Gone are the days when a blizzard of marketing dollars could be used to overwhelm the airwaves, shut out the competition, and grab customer awareness. Now customers demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents day, when business owners often knew their customers personally, and gave them individual attention.Here renowned entrepreneur Gary Vaynerchuk reveals how companies big and small can scale that kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth. The Thank You Economy offers compelling, data-driven evidence that we have entered into an entirely new business era, one in which the companies that see the biggest returns wont be the ones that can throw the most money at an advertising campaign, but will be those that can prove they care about their customers more than anyone else. The businesses and brands that harness the word-of-mouth power from social media, those that can shift their culture to be more customer-aware and fan-friendly, will pull away from the pack and profit in todays markets.Filled with Vaynerchuks irrepressible candor and wit, as well as real...

-Titulo Original : The Wisdom Of Finance Discovering Humanity In The World Of Risk And Return-Fabricante : Harper Business-Descripcion Original: “Entertaining and informative. Desai takes us on a journey through the fundamentals of finance, from asset pricing to risk and risk management, via options, mergers, debt, and bankruptcy.- John Lanchester, The New YorkerA fascinating new perspective on modern finance, --Oliver Hart, 2016 Nobel Laureate in EconomicsLucid, witty and delightfully erudite...From the French revolution to film noir, from the history of probability to Jane Austen and The Simpsons, this is an astonishing intellectual feast. --Sebastian Mallaby, author of The Man Who Knew: The Life and Times of Alan GreenspanLonglisted for 2017 Financial Times/McKinsey Business Book of the Year A 2017 AMAZON PICK IN BUSINESS & LEADERSHIPA WealthManagement BEST BUSINESS BOOK OF 2017 In 1688, essayist Josef de la Vega described finance as both “the fairest and most deceitful business . . . the noblest and the most infamous in the world, the finest and most vulgar on earth.” The characterization of finance as deceitful, infamous, and vulgar still rings true today - particularly in the wake of the 2008 financial crisis. But, what happened to the fairest, noblest, and finest profession that de la Vega saw? De la Vega hit on an essential truth that has been forgotten: finance can be just as principled, life-affirming, and worthy as it can be fraught with questionable practices. Today, finance is shrouded in mystery for outsiders, while many insiders are uneasy with the disrepute of their profession. How can finance become more accessible and also recover its nobility? Harvard Business School professor Mihir Desai, in his “last lecture” to the graduating Harvard MBA class of 2015, took up the cause of restoring humanity to finance. With incisive wit and irony, his lecture drew upon a rich knowledge of literature, film, history, and philosophy to explain the inner workings of finance in a manner that has never been seen before. This book captures Desai’s lucid exploration of the ideas of finance as seen through the unusual prism of the humanities. Through this novel, creative approach, Desai shows that outsiders can access the underlying ideas easily and insiders can reacquaint themselves with the core humanity of their profession. The mix of finance and the humanities creates unusual pairings: Jane Austen and Anthony Trollope are guides to risk management; Jeff Koons becomes an advocate of leverage; and Mel Brooks’s The Producers teaches us about fiduciary responsibility. In Desai’s vision, the principles of finance also provide answers to critical questions in our lives. Among many surprising parallels, bankruptcy teaches us how to react to failure, the lessons of mergers apply to marriages, and the Capital Asset Pricing Model demonstrates the true value of relationships. THE WISDOM OF FINANCE is a wholly unique book, offering a refreshing new perspective on one of the world’s most complex and misunderstood professions. Review Accessible... Desai, a Harvard economist, is an omnivorous reader, referring to Trollope and Hammett amid explanations of such concepts as leverage and options theory.--New Yorker A strikingly involving, strangely life-affirming new tome... following Mr Desai through his arguments and explanations is, in practice, a disarming and illuminating process.--Mr. Porter This is a charming, provocative and readable book. For non-financiers, it can be a great teaching tool; for financiers, it is a badly needed rap on the knuckles, and perhaps an inspiration. - Gillian Tett, Financial Times Those familiar with the world of finance will have their perspective shifted, and for the rest of us, Desai provides a welcome entry.--The Boston Globe Mihir Desai is a fortunate person: he is an expert economist who is also well-read. In this book he uses his skills to provide a fascinating new perspective on modern finance, showing how the main concepts have parallels in literature and the arts. Students ...

-Titulo Original : The Great Reset How The Post-crash Economy Will Change The Way We Live And Work-Fabricante : Harper Business-Descripcion Original: From Richard Florida, author of the bestselling books The Rise of the Creative Class and Who’s Your City?, comes a book that frames the economic meltdown of 2008-09 not as a crisis but as an opportunity to “reset.” In doing so, he paints a fascinating picture of what our economy, society, and geography will look like-of how we will work and live-in the future. Review “In his usual lucid and compelling way, Florida argues that elected officials ‘need to get over their love affair with big renewal projects’ and steer money toward neighborhood ventures that improve people’s lives.” - -Harvard Business Review“Enticingly contrarian” - -New York Post“The Great Reset is an interesting, provocative and intelligent book. Florida is a witty and entertaining writer…It’s well worth reading as a starting point for the future that’s coming our way whether we’re ready or not.” - -Miami Herald“Richard Florida can be counted among the great prophets of our age. This incredibly interesting and well-written commentator on the socio-economics of the modern era has hit yet another grand slam, eclipsing his phenomenal ‘Rise of the Creative Class.’” - -Falls Church News-Press“A breath of fresh air for anyone hoping that Americans (and economists) will learn from their past mistakes.” - -The Daily Beast“A thoughtful, generally hopeful assessment of where we are now, how we got here and how we can rebuild in the future.” - -BizEd magazine[U]seful in inspiring thinking about the future of communities, of different types of jobs, and of the nature of work itself.” - -The Conference Board Review“The Great Reset shows how new technology and the new geographies of living and working come together to drive recovery….must reading for anyone who wants to understand where we are now and where we are headed.” - -Chris Anderson, editor, Wired magazine“This timely and thought-provoking book gives us important insights into the reshaping of America’s economic and physical landscape.” - -Jeffrey D. Sachs, director of the Earth Institute, Columbia University From the Back Cover Weve weathered tough times before. History teaches us that periods of creative destruction, like the Great Depression of the 1930s, also present opportunities to remake our economy and society and to generate whole new eras of economic growth and prosperity. In The Great Reset, bestselling author and economic development expert Richard Florida provides an engaging and sweeping examination of these previous economic epochs, or resets, while looking toward the future to identify the patterns that will drive the next Great Reset and transform virtually every aspect of our lives. He distills the deep forces that alter physical and social landscapes-how and where we live, how we work, how we invest in individuals and infrastructure, how we shape our cities and regions-and shows the ways in which these forces, when combined, will spur a fresh era of growth and prosperity, define a new geography of progress, and create surprising opportunities for all of us. About the Author Author of the bestselling The Rise of the Creative Class and Whos Your City? Richard Florida is a regular columnist for The Atlantic. He has written for the New York Times, the Wall Street Journal, The Economist, and other publications. His multiple awards and accolades include the Harvard Business Reviews Breakthrough Idea of the Year. He was named one of Esquire magazines Best and Brightest (2005) and one of BusinessWeeks Voices of Innovation (2006). He lives in Toronto, Canada...

-Titulo Original : The Asshole Survival Guide How To Deal With People Who Treat You Like Dirt-Fabricante : Harper Business-Descripcion Original: “This book is a contemporary classic-a shrewd and spirited guide to protecting ourselves from the jerks, bullies, tyrants, and trolls who seek to demean. We desperately need this antidote to the a-holes in our midst.”-Daniel H. Pink, best-selling author of To Sell Is Human and DriveHow to avoid, outwit, and disarm assholes, from the author of the classic The No Asshole Rule As entertaining as it is useful, The Asshole Survival Guide delivers a cogent and methodical game plan for anybody who feels plagued by assholes. Sutton starts with diagnosis-what kind of asshole problem, exactly, are you dealing with? From there, he provides field-tested, evidence-based, and often surprising strategies for dealing with assholes-avoiding them, outwitting them, disarming them, sending them packing, and developing protective psychological armor. Sutton even teaches readers how to look inward to stifle their own inner jackass. Ultimately, this survival guide is about developing an outlook and personal plan that will help you preserve the sanity in your work life, and rescue all those perfectly good days from being ruined by some jerk. “Thought-provoking and often hilarious . . . An indispensable resource.”-Gretchen Rubin, best-selling author of The Happiness Project and Better Than Before “At last . . . clear steps for rejecting, deflecting, and deflating the jerks who blight our lives . . . Useful, evidence-based, and fun to read.”-Robert Cialdini, best-selling author of Influence and Pre-Suasion Review This survival guide is here to help keep you from going insane. It’s full of science-driven tips and strategies on how to deal with nasty bosses, manipulative colleagues, or other general jerks in your life. - W Magazine People are jerks. And there’s plenty of evidence to prove it in the very blunt self-help book called “The A-hole Survival Guide,” a scholarly source that teaches fed-up readers how to deal with co-workers, strangers and just about anyone who sucks. -Moneyish Sutton offers a variety of techniques that people suffering the presence of difficult individuals at their work, in their sports teams or just in everyday life can employ to deal with them or fight back. . . This is a small book but it could play a big part in making us treat others better. -Forbes If everyone had paid attention to the Stanford business professors best-selling 2007 management manifesto, The No Asshole Rule, there would be no need for a follow-up. Yet here we are. -Esquire The crowded genre of workplace bullying books features clever titles...the best of the authors in the category is Stanford Professor Robert Sutton, who published The No Asshole Rule a decade ago and returns now with a more fully developed plan of action. -The National Book Review Sutton’s breezy writing style, combined with the wide array of anecdotes and stories from people who’ve written him about their difficulties, makes for an entertaining read...consider that the physical book itself might be a solution to an a-hole at work. Much like the effect Sutton’s first book reportedly has had, simply leaving The Asshole Survival Guide prominently on your desk may send all the signal you need. -SmartUp “In this most-welcome sequel to Sutton’s bestselling The No Asshole Rule, the author turns from an organization-wide perspective to an individual one, outlining strategies for dealing with difficult people at work.” -Publishers Weekly “Bob Sutton is very wise and very funny, AND he can tell you exactly how to handle the unfortunate reality that into every life a few assholes must fall. THE ASSHOLE SURVIVAL GUIDE is destined to become your go-to resource whenever you find yourself dealing with people who would treat you poorly.” -Susan Cain, New York Times bestselling author of QUIET “At last someone has provided clear steps for rejecting, deflecting, and deflating the jerks who blight our lives. Better st...

-Titulo Original : How The World Sees You Discover Your Highest Value Through The Science Of Fascination-Fabricante : Harper Business-Descripcion Original: From the Back Cover You already know how you see the world.But do you know how the world sees you?How is your personality most likely to impress and influence the person sitting on the other side of the desk or boardroom?Once you know what makes you valuable to others, youre more authentic and confident, and more able to make a positive impression. It all begins with understanding how the world sees you--at your best. How the World Sees You gives you the step-by-step method to describe yourself in just two or three words. This short phrase is your Anthem, the tagline for your personality. Your Anthem guides you like a mission statement, helping you to build your team, write a LinkedIn profile, or captivate an audience.This book includes a private code to unlock one free Fascination Advantage® Personality Test. Your customized online report, based on Sally Hogsheads extensive research on what fascinates listeners, will reveal how you fascinate others, including Your top two Fascination Advantages in communication The personality Archetypes you need on your team to optimize your success The five words to describe your personalitys highest valueTo become more successful, you do not have to change who you are--you have to become more of who you are. How the World Sees You reveals who you are at your best so you can create better relationships, grow your business, and become intensely valuable to those who matter most. Sally Hogshead believes the greatest value you can add is to become more of yourself.Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award.She frequently appears in national media including NBCs Today Show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, the industrys highest award for professional excellence. Her advertising work hangs in the Smithsonian Museum of American History.The science of fascination is based on Hogsheads decade of research with 250,000 participants, including dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives. Review “The book will help you differentiate yourself and your business from others, to put what is unique and exciting about you on the table for the world to see. You will learn “the best of how the world sees you” and how to use it to communicate more effectively.” - --800CEORead“[An] engaging, lively work... This hands-on work is worth the time of anyone trying to set him or herself apart in an ever-more competitive job market.” - --Publishers Weekly About the Author Sally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early twenties, writing ads that fascinated millions of consumers. Her internationally acclaimed book Fascinate: Your 7 Triggers to Persuasion and Captivation has been translated into over a dozen languages. The science of fascination is based on Hogsheads decade of research with 250,000 initial participants, including dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives. She frequently appears in national media, including NBCs Today show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, the industrys highest award for professional excellence...

-Titulo Original : Innovation And Entrepreneurship-Fabricante : Harper Business-Descripcion Original: Peter Druckers classic book on innovation and entrepreneurshipThis is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of Americas new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in todays economy. About the Author Peter F. Drucker is considered the most influential management thinker ever. The author of more than twenty-five books, his ideas have had an enormous impact on shaping the modern corporation. Drucker passed away in 2005...

-Titulo Original : Change Or Die The Three Keys To Change At Work And In Life-Fabricante : Harper Business-Descripcion Original: Change or Die. What if you were given that choice? If you didnt, your time would end soon-a lot sooner than it had to. Could you change when change matters most?This is the question Alan Deutschman poses in Change or Die, which began as a sensational cover story by the same title for Fast Company. Deutschman concludes that although we all have the ability to change our behavior, we rarely ever do. From patients suffering from heart disease to repeat offenders in the criminal justice system to companies trapped in the mold of unsuccessful business practices, many of us could prevent ominous outcomes by simply changing our mindset.A powerful book with universal appeal, Change or Die deconstructs and debunks age-old myths about change and empowers us with three critical keys-relate, repeat, and reframe-to help us make important positive changes in our lives. Explaining breakthrough research and progressive ideas from a wide selection of leaders in medicine, science, and business (including Dr. Dean Ornish, Mimi Silbert of the Delancey Street Foundation, Bill Gates, Daniel Boulud, and many others), Deutschman demonstrates how anyone can achieve lasting, revolutionary changes that are positive, attainable, and absolutely vital. About the Author Alan Deutschman is a senior writer at Fast Company and the author of two previous books, The Second Coming of Steve Jobs and A Tale of Two Valleys. He lives in Atlanta, Georgia, with his wife. Excerpt. © Reprinted by permission. All rights reserved. Change or DieThe Three Keys to Change at Work and in LifeBy Alan DeutschmanHarperCollins Publishers, Inc.Copyright © 2008 Alan DeutschmanAll right reserved.ISBN: 9780061373671Chapter OneCase Study: Heart PatientsRichard began smoking when he was a teenager. When he was in his twenties and thirties, he smoked as much as three packs a day. After he suffered a heart attack at the age of thirty-seven, he finally quit the habit-well, at least for a while. He had a second heart attack at forty-three. Following his third heart attack, at forty-seven, he underwent quadruple coronary artery bypass surgery.Following the operation Richard resumed a lifestyle that worsened his heart condition. He didnt get much exercise. He gained forty pounds. He continued working as a powerful executive, which subjected him to heavy stress and frequent crises. But he was a very lucky man, and his grafts lasted for a dozen years, which was longer than his doctors might have expected. Then, at fifty-nine, Richard was struck by his fourth heart attack. He was rushed to the hospital at four thirty in the morning, and he underwent another operation-this time the surgeons inserted a steel stent to make way for blood to flow through. But the artery clogged up again within three months. Richard felt sharp chest pains, each lasting as long as five minutes. It turned out that the artery was 90 percent blocked. He was taken to the hospital for another medical emergency-unstable angina-and surgeons had to redo the procedure. Three months later, his doctors found that he had an irregular heartbeat that could kill him, so they implanted a defibrillator under the skin of his chest-a small electronic device that shocks his heart back to a steady rhythm.Finally, Richard pursued a healthier lifestyle. It helped that he was a top executive and his organization provided personal chefs who prepared salads for him, doctors who followed him wherever he went, and assistants who hauled his heavy, hulking exercise machine-an elliptical cross trainer-onto his private airplane to make sure he could get in his thirty-minute daily workout even when he was traveling around the world, which he often had to do. He was independently wealthy, and he could easily afford to retire to a life of hunting and fishing on his ranch and maybe serving on a few corporate boards. Instead he held onto his job, which had become increasingly stressful. He often responded...

-Titulo Original : The Complete Turtletrader How 23 Novice Investors Became Overnight Millionaires-Fabricante : Harper Business-Descripcion Original: This is the true story behind Wall Street legend Richard Dennis, his disciples, the Turtles, and the trading techniques that made them millionaires.What happens when ordinary people are taught a system to make extraordinary money? Richard Dennis made a fortune on Wall Street by investing according to a few simple rules. Convinced that great trading was a skill that could be taught to anyone, he made a bet with his partner and ran a classified ad in the Wall Street Journal looking for novices to train. His recruits, later known as the Turtles, had anything but traditional Wall Street backgrounds; they included a professional blackjack player, a pianist, and a fantasy game designer. For two weeks, Dennis taught them his investment rules and philosophy, and set them loose to start trading, each with a million dollars of his money. By the time the experiment ended, Dennis had made a hundred million dollars from his Turtles and created one killer Wall Street legend. In The Complete Turtle Trader, Michael W. Covel, bestselling author of Trend Following and managing editor of TurtleTrader , the leading website on the Turtles, tells their riveting story with the first ever on the record interviews with individual Turtles. He describes how Dennis interviewed and selected his students, details their education and experiences while working for him, and breaks down the Turtle system and rules in full. He reveals how they made astounding fortunes, and follows their lives from the original experiment to the present day. Some have grown even wealthier than ever, and include some of todays top hedge fund managers. Equally important are those who passed along their approach to a second generation of Turtles, proving that the Turtles system truly is reproducible, and that anyone with the discipline and the desire to succeed can do as well as-or even better than-Wall Streets top hedge fund wizards.In an era full of slapdash investing advice and promises of hot stock tips for the next big thing, as popularized by pundits like Jim Cramer of Mad Money, the easy-to-follow objective rules of the TurtleTrader stand out as a sound guide for truly making the most out of your money. These rules worked-and still work today-for the Turtles, and any other investor with the desire and commitment to learn from one of the greatest investing stories of all time. Review “Tells the ‘real stories’ rather than just the glossy good bits a thoroughly good read.” - Your Trading Edge“This warmly written book brilliantly captures the formation and evolution of the legendary Turtle investment program. It is loaded with wonderful anecdotal insights plus lessons on trading, risk, and life we should all follow. It should be on any novice or seasoned trader’s bookshelf alike. A must read!” - Michael Shannon, Original Turtle From the Back Cover What happens when ordinary people are taught a system to make extraordinary money?Richard Dennis made a fortune on Wall Street by investing according to a few simple rules. Convinced that great trading was a skill that could be taught to anyone, he made a bet with his partner and ran a classified ad in the Wall Street Journal looking for novices to train. His recruits, later known as the Turtles, had anything but traditional Wall Street backgrounds; they included a professional blackjack player, a pianist, and a fantasy game designer. By the time the experiment ended, Dennis had made a hundred million dollars from his Turtles and created one killer Wall Street legend.In The Complete TurtleTrader, Michael W. Covel tells their riveting story with the first ever on-the-record interviews with individual Turtles. He shows how Denniss rules worked-and can still work today-for any investor with the desire and commitment to learn from one of the greatest investing stories of all time. About the Author Michael W. Covel is the author of the bestselling book Trend Following, now in...

-Titulo Original : Getting From College To Career Rev Ed Your Essential Guide To Succeeding In The Real World-Fabricante : Harper Business-Descripcion Original: “A well-written, lively and easy to follow guide.”-Time “Perfect for today’s students, who inevitably want what they want (and only that!) when they want it.”-Campus Career AdvisorGetting from College to Career by Career Expert and Global Spokesperson for LinkedIn, Lindsey Pollak, is an insightful, essential world guide for college students and recent graduates who are preparing to embark upon a career beyond the university walls. Now newly revised to reflect the most recent changes in the economy and job market, these “90 things to do before you join the real world” will give every young grad a head start, providing essential information for adapting to and succeeding in a marketplace that is now more competitive than ever. Review “Perfect for today’s students, who inevitably want what they want (and only that!) when they want it.” - Campus Career Advisor“A well-written, lively and easy to follow guide.” - Time “Pollak’s thorough research reveals some startling facts that the modern job-searcher may be overlooking.” - Metro New York“I find Lindsey’s advice on how to stand apart from the competition to be extremely valuable - especially as it relates to entrepreneurs…Getting From College to Career is a great read and a book I thoroughly enjoyed!” - Cari Sommer, Forbes From the Back Cover Get Ready for the Real WorldHow do you get a job without experience and get experience without a job? It’s the question virtually every college student or recent graduate faces. Now newly revised and updated, Lindsey Pollak’s Getting from College to Career is the definitive guide to building the experience, skills, and confidence you need to succeed in the job search, offering action-oriented tips and strategies ranging from the simple to the expert. Learn how to: Get the best tools for career prep and job hunting E-mail like a professional Go globalPractice the eight essentials of internship achievement Perform five minutes of stand-up Overprepare for interviews Persist without being a pestGetting from College to Career gives you the essential information and guidance you need to get your foot in the door of the real world. Don’t start your first job search without it! About the Author Lindsey Pollak is the leading expert on succeeding in todays multigenerational workplace, and the New York Times bestselling author of Becoming the Boss: New Rules for the Next Generation of Leaders, Getting from College to Career: Your Essential Guide to Succeeding in the Real World, and The Remix: How to Lead and Succeed in the Multigenerational Workplace. She was named in the 2020 Thinkers50 Radar List of global management thinkers whose work is shaping the future of how organizations are managed and led. Her speaking audiences and consulting clients have included over 250 corporations, law firms, conferences, and universities, including Aetna, Citi, Estee Lauder, GE, Google, JP Morgan, LinkedIn, PwC, Yale, Harvard, Wharton and Stanford. She has been featured on the Today show, CNN, and NPR, and in the New York Times and Wall Street Journal. She is a graduate of Yale University...

-Titulo Original : Barbarians At The Gate The Fall Of Rjr Nabisco-Fabricante : Harper Business-Descripcion Original: “One of the finest, most compelling accounts of what happened to corporate America and Wall Street in the 1980’s.”-New York Times Book ReviewA #1 New York Times bestseller and arguably the best business narrative ever written, Barbarians at the Gate is the classic account of the fall of RJR Nabisco. An enduring masterpiece of investigative journalism by Bryan Burrough and John Helyar, it includes a new afterword by the authors that brings this remarkable story of greed and double-dealings up to date twenty years after the famed deal. The Los Angeles Times calls Barbarians at the Gate, “Superlative.” The Chicago Tribune raves, “It’s hard to imagine a better story...and it’s hard to imagine a better account.” And in an era of spectacular business crashes and federal bailouts, it still stands as a valuable cautionary tale that must be heeded. Review “It’s hard to imagine a better story...and it’s hard to imagine a better account” - Chicago Tribune“A superlative book...steadily builds suspense until the very end.” - Los Angeles Times Book Review“The fascinating inside story of the largest corporate takeover in American history… It reads like a novel.” - Today Show“The most piercing and compelling narrative of a deal to date.” - Boston Globe“Impressive qualities... delicious scenes... a cinematic yet extraordinarily careful book.” - Ken Auletta, New York Daily News From the Back Cover A book that stormed both the bestseller list and the public imagination, a book that created a genre of its own, and a book that gets at the heart of Wall Street and the 80s culture it helped define, Barbarians at the Gate has emerged twenty years after the tumultuous deal it so brilliantly recounts as a modern classic-a masterpiece of investigatory journalism and a rollicking book of corporate derring-do and financial swordsmanship.The fight to control RJR Nabisco during October and November of 1988 was more than just the largest takeover in Wall Street history. Marked by brazen displays of ego not seen in American business for decades, it became the high point of a new gilded age and its repercussions are still being felt. The tale remains the ultimate story of greed and glory-a story and a cast of characters that determined the course of global business and redefined how deals would be done and fortunes made in the decades to come.Barbarians at the Gate is the gripping account of these two frenzied months, of deal makers and publicity flaks, of an old-line industrial powerhouse (home of such familiar products a Oreos and Camels) that became the victim of the ruthless and rapacious style of finance in the 1980s. As reporters for The Wall Street Journal, Burrough and Helyar had extensive access to all the characters in this drama. They take the reader behind the scenes at strategy meetings and society dinners, into boardrooms and bedrooms, providing an unprecedentedly detailed look at how financial operations at the highest levels are conducted but also a richly textured social history of wealth at the twilight of the Reagan era.At the center of the huge power struggle is RJR Nabiscos president, the high-living Ross Johnson. Its his secret plan to buy out the company that sets the frenzy in motion, attracting the countrys leading takeover players: Henry Kravis, the legendary leveraged-buyout king whose entry into the fray sets off an acquisitive commotion; Peter Cohen, CEO of Shearson Lehman Hutton and Johnsons partner, who needs a victory to propel his company to an unchallenged leadership in the lucrative mergers and acquisitions field; the fiercely independent Ted Forstmann, motivated as much by honor as by his rage at the corruption he sees taking over the business he cherishes; Jim Maher and his ragtag team, struggling to regain credibility for the decimated ranks at First Boston; and an army of desperate bankers, lawyers, and accountants, all drawn inexorably to the greatest prize of their care...

-Titulo Original : Writing Without Bullshit Boost Your Career By Saying What You Mean-Fabricante : Harper Business-Descripcion Original: From the Back Cover Every day at work, you write. Are you writing to stand out, or writing to fit in?Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads on a screen. The average news story now gets only thirty-six seconds of attention. Unless you change how you write, your emails, reports, and web copy don’t stand a chance.In this practical and witty little book, you’ll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You’ll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you’ll get used to writing directly to the reader to make every word count.At the center of it all is the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking.Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format, from emails and social media posts to reports and press releases.Writing Without Bullshit is The Elements of Style for the Internet era; an essential tonic for the career of every serious businessperson. Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead. It’s time for Writing Without Bullshit.Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don’t stand a chance.In this practical and witty book, you’ll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You’ll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you’ll get used to writing directly to the reader to make every word count.At the center of it all is the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking.Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format from emails and social media to reports and press releases.Stop writing to fit in. Start writing to stand out. Boost your career by writing without bullshit. About the Author Josh Bernoff has been a professional business writer for more than 30 years, including two decades as a renowned technology analyst. He is the coauthor of three books on business strategy, including the bestseller Groundswell...

-Titulo Original : Radical Collaboration-Fabricante : HarperBusiness-Descripcion Original: The second edition of the essential guide, updated with new research and observations to help twenty-first century organizations create models for effective collaboration.Collaborative skills have never been more important to a company’s success and these skills are essential for every worker today. Radical Collaboration is a how-to-manual for creating trusting, cooperative environments, and transforming groups into motivated and empowered teams. James W. Tamm and Ronald J. Luyet provide tools that will help you increase your ability to work successfully with others, learn to be more aware of colleagues, and better problem-solve and negotiate. Radical Collaboration is an eye-opener for leaders, managers, HR professionals, agents, trainers, and consultants who are seeking constructive ways of getting the results they want. About the Author James W. Tamm is a former judge and an expert on dispute resolution and building collaborative relationships. He is currently managing director of the international consulting firm Business Consultants Network, Inc.Ronald J. Luyet is a licensed psychotherapist who has advised Fortune 500 companies for more than thirty years. Ron is a vice president of consulting and training services for Business Consultants Network, Inc...

-Titulo Original : Mr. Lincolns T-mails How Abraham Lincoln Used The Telegraph To Win The Civil War-Fabricante : Harper Business-Descripcion Original: Abraham Lincolns two great legacies to history-his extraordinary power as a writer and his leadership during the Civil War-come together in this close study of the Presidents use of the telegraph. Invented less than two decades before he entered office, the telegraph came into its own during the Civil War. In a jewel-box of historical writing, Wheeler captures Lincoln as he adapted his folksy rhetorical style to the telegraph, creating an intimate bond with his generals that would ultimately help win the war. Review “Wheeler [reveals] our now god-like 16th President to be an astute manipulator of modern technology.” - Ken Burns, Filmmaker, PBSs The Civil War“A fascinating, succinct and original history of how a great President used cutting-edge technology to save his country.” - Michael Beschloss, presidential historian, author of The Conquerors“Just when we might think nothing new can be written about Lincoln comes Wheeler’s captivating take on the Lincoln legacy.” - Harold Holzer, co-chairman, U.S. Lincoln Bicentennial Commission, author of Lincoln at Cooper Union“Mr. Lincoln’s T-Mails is an accessible jaunt through this formative American event.” - USA TodayA lively account that crackles with revealing anecdotes and insights, offering new ways to appreciate Lincoln’s genius. - Library JournalThe book thunders along, following the “messages of lightning” down the wires….The writing is focused and lean. - Bloomberg News“. . . an original take on Lincoln’s presidency” - Washington Post Book World About the Author Tom Wheeler is managing director of Core Capital and the author of Take Command: Leadership Lessons from the Civil War. He is chairman and president of the Foundation for the National Archives, a nonprofit organization dedicated to telling the American story through its documents, and a former director of the Public Broadcasting Service (PBS). He lives in Washington, D.C...

-Titulo Original : Stretch Unlock The Power Of Less -and Achieve More Than You Ever Imagined-Fabricante : Harper Business-Descripcion Original: Wall Street Journal BestsellerA groundbreaking approach to succeeding in business and life, using the science of resourcefulness.We often think the key to success and satisfaction is to get more: more money, time, and possessions; bigger budgets, job titles, and teams; and additional resources for our professional and personal goals. It turns out we’re wrong. Using captivating stories to illustrate research in psychology and management, Rice University professor Scott Sonenshein examines why some people and organizations succeed with so little, while others fail with so much.People and organizations approach resources in two different ways: “chasing” and “stretching.” When chasing, we exhaust ourselves in the pursuit of more. When stretching, we embrace the resources we already have. This frees us to find creative and productive ways to solve problems, innovate, and engage our work and lives more fully.Stretch shows why everyone-from executives to entrepreneurs, professionals to parents, athletes to artists-performs better with constraints; why seeking too many resources undermines our work and well-being; and why even those with a lot benefit from making the most out of a little.Drawing from examples in business, education, sports, medicine, and history, Scott Sonenshein advocates a powerful framework of resourcefulness that allows anybody to work and live better. Review We rarely have as much of anything as we want, but we can learn to do more with it. Scott Sonenshein is a gifted thinker whose insights have sharpened my work for over a decade, and his fascinating debut book reveals how resourcefulness is a skill that’s waiting to be learned. Get ready to unleash your inner MacGyver. - Adam Grant, bestselling author of Originals and Give and TakeI always appreciate a book that challenges me, forces me to think, and creates constructive discomfort. And I especially value such a book when its key conclusions have a base of research. Dr. Sonenshein has accomplished all this with Stretch, and I am thankful for the chance to grow from reading his work. - Jim Collins, bestselling author of Good to Great and Great by ChoiceIt’s easy to feel like we never have enough time, resources, or money. Scott Sonenshein’s surprising and entertaining book inspires and instructs us to make the most out of what we already have. The result is more-more creativity, more engagement, and more satisfaction. - Daniel H. Pink, bestselling author of To Sell is Human and DriveStretch is a masterpiece. Whether you want to build a better life or a better business, Scott Sonenshein reveals how the power of constraints sets you free and why the lust for more is bad for your mental health and-ironically- your personal success and the success of your business. I love the stories, rigorous research, and especially, how Sonenshein’s warmth and wisdom fill every page and make Stretch a joy to read - Robert Sutton, Stanford professor and author of the The No Asshole RuleWell-informed and frequently enlightening…Sonenshein is an amiable guide to attaining the benefits of stretching. A convincing argument within a compelling narrative-recommended for business managers and resourceful individuals alike. - KirkusIn Silicon Valley successful entrepreneurs value constraints to help define both the problem and solution. In Stretch, Scott Sonenshein explains how to turn limitations into valuable assets, helping us achieve our goals both at work and at home. - Ann Doerr, Chairman, Kahn AcademyA smart yet accessible book that will appeal to readers interested in simplifying their careers and lives. - Library Journal From the Back Cover A Wall Street Journal BestsellerA groundbreaking approach to succeeding in business and life, using the science of resourcefulnessWe often think the key to success and satisfaction is to get more: more money, time, and possessions; bigger budgets, job titles, and teams; and additional resource...

-Titulo Original : The Fuzzy And The Techie Why The Liberal Arts Will Rule The Digital World-Fabricante : Harper Business-Descripcion Original: About the Author SCOTT HARTLEY is a venture capitalist and startup advisor. He has served as a Presidential Innovation Fellow at the White House, a partner at Mohr Davidow Ventures, and a venture partner at Metamorphic Ventures. Prior to venture capital, Hartley worked at Google, , and Harvards Berkman Center for Internet & Society. He is a contributing author to the MIT Press book Shopping for Good, and has written for publications such as Inc., Foreign Policy, Forbes, and the Boston Review.Hartley has been a speaker at dozens of international entrepreneurship events with the World Bank, MIT, Google, and the U.S. State Department’s Global Innovation in Science and Technology (GIST) program. Hartley holds an MBA and an MA from Columbia University, and a BA from Stanford University. He is a term member at the Council on Foreign Relations and lives in Brooklyn, New York. A Financial Times Business Book of the Month from a leading venture capitalist offers a host of revelations on who will be driving innovation in the years to come. Finalist for the 2016 Financial Times/McKinsey Bracken Bower Prize “Scott Hartley artfully explains why it is time for us to get over the false division between the human and the technical.” Tim Brown, CEO of IDEO and author of Change by Design Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a techie. While Silicon Valley is generally considered a techie stronghold, the founders of companies like Airbnb, Pinterest, Slack, LinkedIn, PayPal, Stitch Fix, Reddit, and others are all fuzzies in other words, people with backgrounds in the liberal arts. In this brilliantly counterintuitive book, Hartley shatters assumptions about business and education today: learning to code is not enough. The soft skills curiosity, communication, and collaboration, along with an understanding of psychology and societal ills are central to why technology has value. Fuzzies are the instrumental stewards of robots, artificial intelligence, and machine learning. They offer a human touch that is of equal if not greater importance in our technology-led world than what most techies can provide. For anyone doubting whether a well-rounded liberal arts education is practical in today’s world, Hartley’s work will come as an inspiring revelation. Review “You can’t build a wall to keep the robots out. That doesn’t mean we’re doomed. Scott Hartley does a masterful job going beyond the headlines to explain why the future needs engineers as much as it does philosophers, and why the two need each other.”-Ian Bremmer,president of Eurasia Group and author of Superpower “This terrific book clearly articulates the importance of the liberal arts in our technocentric world, a view I have long supported. In the end, technology is about making the lives of humans better, and, as the author argues, it is the humanities and social sciences that teach us about the human condition and how it might be improved. A delightful read!”-John Hennessy, Chairman of Google, Inc. and President Emeritus of Stanford University “Scott Hartley artfully explains why it is time for us to get over the false division between the human and the technical. If received and acted upon with the seriousness it deserves, we can anticipate real benefits for business and society.”-Tim Brown, CEO of IDEO and author of Change by Design “Scott Hartley’s timely and thought-provoking book is a refreshing and important voice in the era of major technological transformation and advances in our world, led by Big Data, AI, Cloud, genomics, etc. As nature has evolved our brain to be capable of logical reasoning as well as emotional feelings, artistic expressions, and remarkable intuitions, human civilization has always evolved and benefited from...

-Titulo Original : Snakes In Suits, Revised Edition Understanding And Surviving The Psychopaths In Your Office-Fabricante : Harper Business-Descripcion Original: Revised and updated with the latest scientific research and updated case studies, the business classic that offers a revealing look at psychopaths in the workplace-how to spot their destructive behavior and stop them from creating chaos in the modern corporate organization.Over the past decade, Snakes in Suits has become the definitive book on how to discover and defend yourself against psychopaths in the office. Now, Dr. Paul Babiak and Dr. Robert D. Hare return with a revised and updated edition of their essential guide.All of us at some point have-or will-come into contact with psychopathic individuals. The danger they present may not be readily apparent because of their ability to charm, deceive, and manipulate. Although not necessarily criminal, their self-serving nature frequently is destructive to the organizations that employ them. So how can we protect ourselves and our organizations in a business climate that offers the perfect conditions for psychopaths to thrive?In Snakes in Suits, Hare, an expert on the scientific study of psychopathy, and Babiak, an industrial and organizational psychologist and a leading authority on the corporate psychopath, examine the role of psychopaths in modern corporations and provide the tools employers can use to avoid and deal with them. Together, they have developed the B-Scan 360, a research tool designed specifically for business professionals.Dr. Babiak and Dr. Hare reveal the secret lives of psychopaths, explain the ways in which they manipulate and deceive, and help you to see through their games. The rapid pace of today’s corporate environment provides the perfect breeding ground for these snakes in suits and this newly revised and updated classic gives you the insight, information, and power to protect yourself and your company before it’s too late. About the Author Paul Babiak, Ph.D. is a New York-based industrial and organizational psychologist, and president of HRBackOffice, an executive coaching and consulting firm specializing in helping executives deal with possible psychopaths hiding within their organizations. He and his collaborators have conducted some of the most influential original research on corporate psychopaths. His work has been featured in newspapers, business magazines, and documentaries and he has been a guest on many radio and television talk shows. His clients have included executives in business, academia, law enforcement, government, insurance, medicine, marketing, finance and intelligence and he speaks about the corporate psychopath at professional conferences and business meetings. Paul is vice president of the Aftermath: Surviving Psychopathy Foundation, a non-profit organization providing information and support for victims of psychopathy.Robert D. Hare, Ph.D., is the author of Without Conscience and the creator of the standard tool for diagnosing psychopathy. He is an emeritus professor of psychology at the University of British Columbia, and president of Darkstone Research Group, a forensic research and consulting firm. He has won numerous awards for his research, lectures widely on psychopathy, and consults with law enforcement organizations, including the FBI. He lives in Vancouver, British Columbia, with his wife...

-Titulo Original : Angel How To Invest In Technology Startups--timeless Advice From An Angel Investor Who Turned $100,000 Into $100,000,000-Fabricante : Harper Business-Descripcion Original: One of Silicon Valley’s most successful angel investors shares his rules for investing in startups.There are two ways to make money in startups: create something valuable-or invest in the people that are creating valuable things.Over the past twenty-five years, Jason Calacanis has made a fortune investing in creators, spotting and helping build and fund a number of successful technology startups-investments that have earned him tens of millions of dollars. Now, in this enlightening guide that is sure to become the bible for twenty-first century investors, Calacanis takes potential angels step-by-step through his proven method of creating massive wealth: startups.As Calacanis makes clear, you can get rich-even if you came from humble beginnings (his dad was a bartender, his mom a nurse), didn’t go to the right schools, and weren’t a top student. The trick is learning how angel investors think. Calacanis takes you inside the minds of these successful moneymen, helping you understand how they prioritize and make the decisions that have resulted in phenomenal profits. He guides you step by step through the process, revealing how leading investors evaluate new ventures, calculating the risks and rewards, and explains how the best startups leverage relationships with angel investors for the best results. Whether you’re an aspiring investor or a budding entrepreneur, Angel will inspire and educate you on all the ins of outs. Buckle up for a wild ride into the world of angel investing! Review “there is something refreshing and clarifying about Mr. Calacanis’s frankness regarding his tech-fueled riches.” - Farhad Manjoo, The New York Times“It’s easy to snigger at the swagger, but Calacanis has reason to preen. He hasn’t merely survived the bust; he’s thrived in it. The qualities that made him annoying to his New York colleagues during the boom-his abrasive demeanor, his hucksterism, his incessant networking-serve him well in the postbubble economy.” - Wired“And that’s the thing about Calacanis. Only a sucker would bet against him.” - Fast Company“The sort of person who is frequently described as a character out of a movie.” - The New Yorker“Sequoia Capital has funneled millions of dollars to scores of well-connected entrepreneurs, academics, and other people known as scouts. . . .Mr. Calacanis was one of the earliest scouts and ran an online news startup called Inside , in which Sequoia had invested.” - The Wall Street Journal“Jason would never stab you in the back. He might stab you in the face, though.” - Douglas Rushkoff“Arguably the world’s greatest angel investor.” - The Twenty Minute VC From the Back Cover Please read this if you want to be rich. You just picked up this book and you’re wondering if spending a few bucks on these 288 pages could change your life and make you rich beyond your wildest dreams. I’m the author, Jason, and I was born in Brooklyn to a bartender and a nurse, and I now live in a big house with a bunch of Teslas in the driveway and an ATM balance receipt that makes me smile from ear to ear every time I see it.In this book, I explain how I did it, without having an MBA or a rich dad, but simply by hustling my way into early-stage tech startups in Silicon Valley. No one thought I would ever make it in this business, and many folks actively tried to stop me, but I’ve now gotten lucky eight times and taken home tens of millions of dollars, and I’m only forty-six years old. I’ve done so well that my plan is to quit the game in the next couple of years, so this playbook is my gift to you. Yep, you: the mom in the bookstore with screaming kids, the sales executive in the airport exhausted from layovers, or the kid graduating from college wondering, “What now?” I hope you will have the audacity to buy this book, read it every year for the next five, make fifty outrageous bets in tech startups, and hit one that goes one hundred or five hundred or even five thousand ti...

-Titulo Original : The Myth Of The Rational Market A History Of Risk, Reward, And Delusion On Wall Street-Fabricante : Harper Business-Descripcion Original: From the Inside Flap The financial crisis of 2008 and subsequent Great Recession demolished many cherished beliefs--most significantly, the theory that financial markets always get things right. Justin Foxs The Myth of the Rational Market explains where that idea came from, and where it went wrong. As much an intellectual whodunit as a cultural history of the perils and possibilities of risk, it also brings to life the people and ideas that forged modern finance and investing--from the formative days of Wall Street through the Great Depression and into the financial calamities of today. Its a tale featuring professors who made and lost fortunes, battled fiercely over ideas, beat the house at blackjack, wrote bestselling books, and played major roles on the world stage. Its also a story of free-market capitalisms war with itself.--Barrons “Do we really need yet another book about the financial crisis? Yes, we do-because this one is different….A must-read for anyone who wants to understand the mess we’re in.”-Paul Krugman, New York Times Book Review “Fox makes business history thrilling.”-St. Louis Post-Dispatch A lively history of ideas, The Myth of the Rational Market by former Time Magazine economics columnist Justin Fox, describes with insight and wit the rise and fall of the world’s most influential investing idea: the efficient markets theory. Both a New York Times bestseller and Notable Book of the Year-longlisted for the Financial Times Business Book of the Year Award and named one of Library Journal Best Business Books of the Year-The Myth of the Rational Market carries readers from the earliest days of Wall Street to the current financial crisis, debunking the long-held myth that the stock market is always right in the process while intelligently exploring the replacement theory of behavioral economics. Review “Do we really need yet another book about the financial crisis? Yes, we do because this one is different. Fox’s book is not an idle exercise in intellectual history, which makes it a must-read for anyone who wants to understand the mess we’re in.” - Paul Krugman, New York Times Book Review“Justin Fox is a truly insightful fellow who can see things with his own eyes a rare, very rare attribute.” - Nassim Nicholas Taleb, author of The Black Swan“A fascinating historical narrative.” - Roger Lowenstein, The Washington Post“This wise and witty book is must reading for anyone who wonders what makes financial markets tick. Even those who have wrestled with this question for years will be glad to have read Fox’s compelling history.” - Peter Bernstein, author of Against the Gods: The Remarkable Story of Risk“His analysis is singularly compelling, and the rare business history that reads like a thriller... A must-read for anyone interested in the markets, our economy or government, this dense but spellbinding work brings modern finance and economics to life.” - Publishers Weekly (starred review)“A lucid, lively and learned account.” - Barrons“Fox makes business history thrilling.” - St. Louis Post-Dispatch“Impressively broad and richly researched.” - Financial Times“...a rich history of the world’s most seductive investing idea...the book chronicles the rise of rational market theory over the decades and captures the sizzle and pop of the intellectual debate ...” - Bloomberg“Good wonky fun.” - Barry Ritholz, The Big Picture blog“An intellectual tour-de-force...” - The Economist“Superbly accurate and readable... Clearly the result of many years of research and reading,... it is a model of what the popularization of social science can be, but too rarely is, and it will continue to be read when the current crisis is many years behind us.” - American Scientist“A tough, tasty steak of a book.” - Dan Neil, Los Angeles Times“A thoughtful, often fascinating, always illuminating history of the idea of market rationality.” - Cory Doctorow, boingboing From the Back Cover...

-Titulo Original : The Prosperity Paradox How Innovation Can Lift Nations Out Of Poverty-Fabricante : Harper Business-Descripcion Original: About the Author CLAYTON M. CHRISTENSEN is the Kim B. Clark Professor at Harvard Business School, the author of 12 books, a five-time recipient of the McKinsey Award for Harvard Business Reviews best article, and the cofounder of four companies, including the innovation consulting firm Innosight. He is repeatedly recognized by Thinkers50 as one of the most influential business thinkers in the world, who have noted that his influence on the business world has been profound. EFOSA OJOMO works side-by-side with Christensen as a senior fellow at Christensen Institute for Disruptive Innovation, where he leads the organizations Global Prosperity Practice. His work has been published in the Harvard Business Review, the Guardian, Quartz,CNBC Africa, and the Emerging Markets Business Review. He graduated with an MBA from Harvard Business School in 2015. KAREN DILLON is the former editor of the Harvard Business Review and coauthor of the New York Times bestseller How Will You Measure Your Life? and Competing Against Luck. A graduate of Cornell University and Northwestern Universitys Medill School of Journalism, she is also the Editorial Director of Banyan Global Family Business Advisors. She was named by Ashoka as one of the worlds most influential and inspiring women. Clayton M. Christensen, the author of such business classics as The Innovator’s Dilemma and the New York Times bestseller How Will You Measure Your Life, and co-authors Efosa Ojomo and Karen Dillon reveal why so many investments in economic development fail to generate sustainable prosperity, and offers a groundbreaking solution for true and lasting change.Global poverty is one of the world’s most vexing problems. For decades, we’ve assumed smart, well-intentioned people will eventually be able to change the economic trajectory of poor countries. From education to healthcare, infrastructure to eradicating corruption, too many solutions rely on trial and error. Essentially, the plan is often to identify areas that need help, flood them with resources, and hope to see change over time.But hope is not an effective strategy.Clayton M. Christensen and his co-authors reveal a paradox at the heart of our approach to solving poverty. While noble, our current solutions are not producing consistent results, and in some cases, have exacerbated the problem. At least twenty countries that have received billions of dollars’ worth of aid are poorer now.Applying the rigorous and theory-driven analysis he is known for, Christensen suggests a better way. The right kind of innovation not only builds companies-but also builds countries. The Prosperity Paradox identifies the limits of common economic development models, which tend to be top-down efforts, and offers a new framework for economic growth based on entrepreneurship and market-creating innovation. Christensen, Ojomo, and Dillon use successful examples from America’s own economic development, including Ford, Eastman Kodak, and Singer Sewing Machines, and shows how similar models have worked in other regions such as Japan, South Korea, Nigeria, Rwanda, India, Argentina, and Mexico.The ideas in this book will help companies desperate for real, long-term growth see actual, sustainable progress where they’ve failed before. But The Prosperity Paradox is more than a business book; it is a call to action for anyone who wants a fresh take for making the world a better and more prosperous place. Review Clayton Christensens latest book The Prosperity Paradox is a must-read. Powerful, persuasive, andwonderfully written, Christensen and his coauthors make a compelling case for the game-changing roleof innovation in some of the worlds most desperate economies.- Eric Schmidt, Former Executive Chairman of Google and AlphabetThe Prosperity Paradox by Clayton Christensen, Efosa Ojomo, and Karen Dillon is a timely must-read onthe mindset change that turns poverty into opportunity and enables the...