Book : The Small Business Bible Everything You Need To Know.

-Titulo Original : The Small Business Bible Everything You Need To Know To Succeed In Your Small Business

-Fabricante :

Wiley

-Descripcion Original:

An updated third edition of the most comprehensive guide to small business successWhether youre a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesnt!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if youve run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere.New chapters include:How to use , Twitter, and other social media tools to engage customers and potential stakeholdersHow to generate leads and win strategic partnerships with LinkedInHow to employ videos and YouTube to further your brandWhat you need to know about Groupon and group discount buyingWhat mobile marketing can do for your businessGive your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information youll need to know to succeed. From the Inside Flap An updated and revised edition of the ultimate small business resourceWhether youre a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesnt!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if youve run your own business for years, this handy guide keeps you up to date on the latest business and tech trends.Give your small business its best shot by understanding the best and latest small business strategies, especially during this transformative period. This Third Edition includes ten new chapters devoted to e-marketing, social media, mobility, apps, and more, all of which you can use to grow your business right now.Find a gold mine of cutting-edge business-building strategies and advice on virtually every topic important to todays small business owner, including:Developing your idea and writing a winning business planHassle-free hiring, rewarding, and firing of employeesUnderstanding insurance and legaleseHow to use , Twitter, LinkedIn, and other social media tools to engage, generate leads, and forge strategic partnershipsWhat you need to know about deal-of-the-day websites and group discount buyingWhat mobile marketing can do for your business From the Back Cover An updated and revised edition of the ultimate small business resourceWhether youre a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesnt!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if youve run your own business for years, this handy guide keeps you up to date on the latest business and tech trends.Give your small business its best shot by understanding the best and latest small business strategies, especially during this transformative period. This Third Edition includes ten new chapters devoted to e-marketing, social media, mobility, apps, and more, all of which you can use to grow your business right now.Find a gold mine of cutting-edge business-building strategies and advice on virtually every topic important to todays small business owner, including:Developing your idea and writing a winning business planHassle-free hiring, rewarding, and firing of employeesUnderstanding insurance and legaleseHow to use , Twitter, LinkedIn, and other social media tools to engage, generate leads, and forge strategic partnershipsWhat you nee