-Titulo Original : The Six-figure Second Income How To Start And Grow A Successful Online Business Without Quitting Your Day Job-Fabricante : Wiley-Descripcion Original: Proven methods for building an online income streamYou dont have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. The Six-Figure Second Income explains how to start or grow a business even when you think you have plenty of strikes against you.In the course of building an eight-figure real estate information marketing business, David Lindahl and Jonathan Rozek tested dozens of tools and techniques. This book is centered around principles they derived from all the tests they ran, tools they used, and money they spent.If youre tired of the gimmicks and skepticism that anyone can really succeed online, this book will give you the no-hype, no-nonsense advice you need. Review Proven methods for building an online income stream You dont have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. The Six-Figure Second Income explains how to start or grow a business even when you think you have plenty of strikes against you. In the course of building an eight-figure real estate information marketing business, David Lindahl and Jonathan Rozek tested dozens of tools and techniques. This book is centered around principles they derived from all the tests they ran, tools they used, and money they spent. If youre tired of the gimmicks and skepticism that anyone can really succeed online, this book will give you the no-hype, no-nonsense advice you need.Amazon Exclusive: Business Tips from Authors David Lindhal and Jonathan Rozek Think back to some great advice you received about something in your life. Lets just say for a moment that you had multiple job offers and “Bob” was urging you to go accept his. Now lets think how Bob might deliver that advice. If he were a typical internet marketer, this is how Bob would sound: “I’ve got a closely-guarded secret that other big employers don’t want you to know about!!!!!” “Oh, what’s that?” “Well you just gotta accept our Chicago offer!!!!!! Why, the moment you say ‘Yes’ to our offer, you’re life’s gonna change! Trust me! I mean, it’s an absolute dream job! We’ll pay you so much money that you’ll tell us to stop. Plus, about the work-there won’t be any. Just show up and we’ll pay you….But you gotta decide right now because this offer won’t last long!!!!” If Bob talked like that to you, we’re pretty sure that you’d slowly back away from old Bob and find an excuse to leave. Why is it, then that so many internet marketers talk like Bob? They breathlessly talk about how they’re finally going to reveal the true secret to making mountains of cash from the Internet…how it’s “push-button easy” to set up sites in minutes that will crush your competitors and make you a bloody fortune with no work, no money, and no risk. If you’re the kind of person who gets all excited by the Internet Bobs, and you’re looking for a true Silver Bullet to be revealed at last-don’t bother buying this book. Take your money and buy a fantasy movie through Amazon’s DVD department. They have lots of ‘em. Our book, Six Figure Second Income, is much more like the solid advice you would get from a trusted friend. We’ll tell you the truth as we know it, and that means the good, the bad, and the downright ugly. We’ll tell you that success takes a certain amount of work, but that there are some handy shortcuts you can take to minimize that work and expense. We’ll tell you: * How to follow a simple, straightforward path to finding your first product to sell online * How to get a perfectly good website for just a few bucks or even for free-with no gimmicks, no spammy stuff, and no ads on your site * * Exactly where to look for people who will buy your product * How to create a relationship with your customers so they pay you again and again This book is about clearing away ...

-Titulo Original : A Demon Of Our Own Design Markets, Hedge Funds, And The Perils Of Financial Innovation-Fabricante : Wiley-Descripcion Original: Review “Mr. Bookstaber wrote one of the best books about the causes of the financial crisis, A Demon of Our Own Design, and did so before the crisis erupted.”-- Floyd Norris, New York Times (June 25, 2009)A risk-management maven whos been on Wall Street for decades…Bookstabers book shows us some complex strategies that very smart people followed to seemingly reduce risk-but that led to huge losses. (Newsweek)Mr. Bookstaber is one of Wall Streets rocket scientists--mathematicians lured from academia to help create both complex financial instruments and new computer models for making investing decisions. In the book, he makes a simple point: The turmoil in the financial markets today comes less from changes in the economy--economic growth, for example, is half as volatile as it was 50 years ago--and more from some of the financial instruments (derivatives) that were designed to control risk. (The New York Times)Bright sparks like Mr Bookstaber ushered in a revolution that fuelled the boom in financial derivatives and Byzantine structured products. The problem, he argues, is that this wizardry has made markets more crisis-prone, not less so. It has done this in two ways: by increasing complexity, and by forging tighter links between various markets and securities, making them dangerously interdependent. (The Economist)He understands the inner workings of financial markets...A liberal sparkling of juicy stories from the trading floor... (The Economist)…smart book…Part memoir, part market forensics, the book gives an insiders view… (Bloomberg News)Like many pessimistic observers, Richard Bookstaber thinks financial derivatives, Wall Street innovation and hedge funds will lead to a financial meltdown. What sets Mr. Bookstaber apart is that he has spent his career designing derivatives, working on Wall Street and running a hedge fund. (The Wall Street Journal)Every so often [a book] pops out of the pile with something original to say, or an original way of saying it. Richard Bookstaber, in A Demon of Our Own Design: Markets, Hedge Funds, and the Perils of Financial Innovation, accomplishes both of these rare feats. (Fortune)a must-read amidst the current market chaos (BusinessWeek )Bookstaber is a former academic who went on to head risk management for Morgan Stanley and now runs a large hedge fund. He knows the subject and has written a lucid and readable book. To his aid he calls mathematics (from Bertrand Russell to Godels theorem); physics (particularly Heisenbergs uncertainty principle); and even -- meteorology. (Financial Times)The book covers a lot about risk management that is relevant to capital markets conditions today and the liquidity crisis. (Financial Times, Saturday 25th August)...an insiders guide to markets, hedge funds and the perils of financial innovation. We saw plenty of those in 2007. (The Sunday Telegraph, Sunday 25th November 2007)I cannot recommend this book too highly. It is a clear exposition of what the combination of derivatives, leverage and hedge funds can do to the markets.In short, A Demon of our Own Design is a guide to the dangerous financial markets we have created for ourselves by the clever innovations of structured finance, derivatives, credit default swaps and other newfangled products that are a mystery to the ordinary investor and even plenty of the sophisticates in the investment business. To understand the demonic risks were taking, read this book.--Forbes Inside markets, innovation, and riskWhy do markets keep crashing and why are financial crises greater than ever before? As the risk manager to some of the leading firms on Wall Street-from Morgan Stanley to Salomon and Citigroup-and a member of some of the world’s largest hedge funds, from Moore Capital to Ziff Brothers and FrontPoint Partners, Rick Bookstaber has seen the ghost inside the machine and vividly shows us a world that is even riskier than we thi...

-Titulo Original : The Panic Of 1907 Lessons Learned From The Markets Perfect Storm-Fabricante : Wiley-Descripcion Original: Before reading The Panic of 1907, the year 1907 seemed like a long time ago and a different world. The authors, however, bring this story alive in a fast-moving book, and the reader sees how events of that time are very relevant for todays financial world. In spite of all of our advances, including a stronger monetary system and modern tools for managing risk, Bruner and Carr help us understand that we are not immune to a future crisis. -Dwight B. Crane, Baker Foundation Professor, Harvard Business School Bruner and Carr provide a thorough, masterly, and highly readable account of the 1907 crisis and its management by the great private banker J. P. Morgan. Congress heeded the lessons of 1907, launching the Federal Reserve System in 1913 to prevent banking panics and foster financial stability. We still have financial problems. But because of 1907 and Morgan, a century later we have a respected central bank as well as greater confidence in our money and our banks than our great-grandparents had in theirs. -Richard Sylla, Henry Kaufman Professor of the History of Financial Institutions and Markets, and Professor of Economics, Stern School of Business, New York UniversityA fascinating portrayal of the events and personalities of the crisis and panic of 1907. Lessons learned and parallels to the present have great relevance. Crises and panics are as much a part of our future as our past. -John Strangfeld, Vice Chairman, Prudential FinancialWho would have thought that a hundred years after the Panic of 1907 so much remained to be written about it? Bruner and Carr break significant new ground because they are willing to do the heavy lifting of combing through massive archival material to identify and weave together important facts. Their book will be of interest not only to banking theorists and financial historians, but also to business school and economics students, for its rare ability to teach so clearly why and how a panic unfolds. -Charles Calomiris, Henry Kaufman Professor of Financial Institutions, Columbia University, Graduate School of Business Review .,.a great academic study, which was meant to be a warning. Instead, it reads like a description of what has just happened.--Financial Times A dull textbook its not: Most chapters amount to six or seven pages of storytelling with cliffhangers... entertaining read...--Bloomberg News .,.the definitive guide to the stock market panic of 07--The TImes an important read...--thestreet Bruner, dean of the University of Virginias Darden School of Business, and Carr, director of the schools Batten Institute, tell the gripping tale of one of the worst financial panics in modern history, where greed and lack of liquidity (sound familiar, people?) dragged stocks down 37 percent.--U.S. News & World Report When The Business Press Maven first cast his eye for business journalism onto business books, it was with the ultimate hope of familiarizing investors with historical insight, which is more common in books than what is demonstrated in newsrooms and trading floors--where yesterdays news and trades qualify as fixtures from a bygone era . . . . That is why I am going to grant The Panic of 1907: Lessons Learned from the Markets Perfect Storm, a resounding Help label from The Business Press Maven, putting it in the probable running for Top 10 Business Press Maven Books of 2007. In case you still dont get it, this is very high praise.--Marek Fuchs, The Business Press Maven, TheStreet This retelling of Morgans bravura performance is a page-turning mix of high finance and high drama--Barrons .,.the definitive guide to the stock market panic of 07 (The Times, Thursday 13th September 2007) Well worth reading (The Business,Saturday 15th September 2007) With this book as their guide, readers will take away important insights...developing a deeper understanding of financial markets (What Inves...

-Titulo Original : Bailout Nation How Greed And Easy Money Corrupted Wall Street And Shook The World Economy-Fabricante : Wiley-Descripcion Original: About the Author Barry Ritholtz operates one of todays most popular economic blogs, ritholtz /blog/, which has received over 50 million page views since launching. He is the CEO and Director of Equity Research at FusionIQ, an online quantitative research firm. He is a frequent guest on CNBC; a regular guest on Fast Money, Kudlow & Company, and Power Lunch; and author of the popular Apprenticed Investor column at TheStreet . An engaging look at what led to the financial turmoil we now find ourselves inBailout Nation offers one of the clearest looks at the financial lenders, regulators, and politicians responsible for the financial crisis of 2008. Written by Barry Ritholtz, one of todays most popular economic bloggers and a well-established industry pundit, this book skillfully explores how the United States evolved from a rugged independent nation to a soft Bailout Nation-where financial firms are allowed to self-regulate in good times, but are bailed out by taxpayers in bad times.Entertaining and informative, this book clearly shows you how years of trying to control the economy with easy money has finally caught up with the federal government and how its practice of repeatedly rescuing Wall Street has come back to bite them.The definitive book on the financial crisis of 2008Names the culprits responsible for this tragedy-from financial regulators to politiciansShows how each bailout throughout modern history has impacted what happened in the futureExamines why the consumer/taxpayer is left suffering in an economy of bubbles, bailouts, and possible inflationRitholtz operates a hugely popular blog, ritholtz /blogScathing, but fair, Bailout Nation is a voice of reason in these uncertain economic times. From the Inside Flap Praise for Bailout Nation with New Post-Crisis UpdateSucceeds in laying out all that transpired in easy-to-understand language. If you want to know how we got into this mess and what might still be coming, this is the book for you. -The Wall Street JournalThe author writes with the fury of an insider mortified by the behavior of his heretical peers. . . . There is much to be said for the books irreverence. Mr. Ritholtz has written an important book about a complicated subject, and yet you could still read it at the beach. Heres hoping that some policymakers in Washington take it with them on vacation this month. -The New York TimesRitholtz makes a valuable new contribution to our understanding of how we arrived at this sorry juncture. Hes smart, sassy, and often amusing. If youre looking for an all-in-one place explanation of what went wrong and why, this is the book for you (or your confused neighbor). -BloombergBailout Nations straightforward, compelling account puts the crisis in context, explains why the U.S. government responded so stupidly, offers solutions, and advises how to prevent a repeat. Ritholtzs indictment of the financial and political establishment is devastatingly accurate. -Asia TimesBefore the housing and credit bubbles popped, Barry Ritholtz, a lawyer turned blogger and money manager, was one of the voices crying in the wilderness. His caustic (and occasionally profane) blog, The Big Picture, dissected macroeconomic news and relentlessly cut through spin. His book takes a long view of the roots of the economic crisis, tracing the history of a series of ever more expensive taxpayer-funded bailouts of failed industries. -NewsweekRitholtzs book seeks to explain how the United States, once so proud, became a nanny state for well-paid bankers. Ritholtz may be just the right person to explain the transition to both the disillusioned amateur and the finance junkie. He doesnt pull his punches or bury the truth in layers of finance-speak, caveats, and disclaimers. Anyone interested in understanding the roots of our current crisis should check out this book. -Freakonomics, The New York Times blog From the Ba...

-Titulo Original : Marketing 3.0 From Products To Customers To The Human Spirit-Fabricante : Wiley-Descripcion Original: Understand the next level of marketingThe new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the future of marketing lies in creating products, services, and company cultures that inspire, include, and reflect the values of target customers.Explains the future of marketing, along with why most marketers are stuck in the pastExamines companies that are ahead of the curve, such as S. C. JohnsonKotler is one of the most highly recognized marketing gurus, famous for his 4 Ps of MarketingIn an age of highly aware customers, companies must demonstrate their relevance to customers at the level of basic values. Marketing 3.0 is the unmatched guide to getting out front of this new tide sweeping through the nature of marketing. From the Inside Flap Today’s customers are choosing products and companies that satisfy deeper needs for creativity, community, and idealism. Leading companies realize they must reach these highly aware, technology-enabled customers, and that the old rules of marketing won’t help them do this. Instead, they must create products, services, and corporate cultures that inspire, include, and reflect their customers’ values.Legendary marketing sage Philip Kotler and his colleagues Hermawan Kartajaya and Iwan Setiawan have identified this definitive break with earlier models as Marketing 3.0. Moving beyond product-based (Marketing 1.0) and consumer-based (Marketing 2.0) approaches, Marketing 3.0 takes a holistic approach to customers as multidimensional, values-driven people, even as potential collaborators. Marketing 3.0 clearly lays out the authors’ key ideas and gives you real-world examples so you can implement Marketing 3.0 practices at your organization. Customers have realized that their purchasing power has a global impact, and they are acting accordingly and talking to each other about the choices they make. Marketing 3.0 explains how you can engage this conversation, position your brand as a positive force in the world, and collaborate successfully with customer-advocates. Marketing 3.0 also goes beyond “messaging” customers to encompass how a company defines and embodies its values for a variety of stakeholders. It explores how brands have an impact on issues such as poverty, socio-cultural change, and environmental sustainability. It also looks at how values-driven marketing affects employees, channel partners, and shareholders. Customers are more aware, more active, and more powerful than ever before. Marketing 3.0 shows you how to demonstrate your relevance to this interconnected, global community, giving you an unmatched guide to winning in this new age of marketing. From the Back Cover Today’s customers are choosing products and companies that satisfy deeper needs for creativity, community, and idealism. Leading companies realize they must reach these highly aware, technology-enabled customers, and that the old rules of marketing won’t help them do this. Instead, they must create products, services, and corporate cultures that inspire, include, and reflect their customers’ values.Legendary marketing sage Philip Kotler and his colleagues Hermawan Kartajaya and Iwan Setiawan have identified this definitive break with earlier models as Marketing 3.0. Moving beyond product-based (Marketing 1.0) and consumer-based (Marketing 2.0) approaches, Marketing 3.0 takes a holistic approach to customers as multidimensional, values-driven people, even as potential collaborators. Marketing 3.0 clearly lays out the authors’ key ideas and gives you real-world examples so you can implement Marketing 3.0 practices at your organization. Customers have realized that their purchasi...

-Titulo Original : Trust Agents Using The Web To Build Influence, Improve Reputation, And Earn Trust-Fabricante : Wiley-Descripcion Original: The New York Times and Wall Street Journal bestseller-now in a new, updated paperback editionTodays online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brands influence, reputation, and, of course, profits.In this revised paperback version, learn how businesses are using the latest online social tools to build networks of influence and how you can use those networks to positively impact your business. Combining high-level theory and practical actions, this guide delivers actionable steps and case studies that show how social media can positively impact your business.New edition features specific first moves for entering social media for small businesses, educators, travel and hospitality enterprises, nonprofit organizations, and corporationsAuthors both have a major presence on the social Web as well as years of online marketing and new media experience If you want your business to succeed, dont sit on the sidelines while new markets and channels grow. Instead, use the Web to build trust with your consumers using Trust Agents. From the Inside Flap The revised and updated edition of the breakthrough bestsellerTrust Agents has been widely acclaimed for its new approach toonline marketing. Now, in this revised and updated edition, social media veterans Chris Broganand Julien Smith show you how to tap into the power of social networks to build your brandsinfluence, reputation, and profits. Combining high-level theory and practical advice, they deliveractionable strategies and real case studies that show how social media can positively impact your business. Let Trust Agents give you the keys to building customer loyalty online so your business can succeed in new markets and channels today!Praise for Trust AgentsWow! Every once in a while you find a book that is a sit up in your chair, take notes, tell yourfriends, change your life breakthrough. This is that book. No kidding, you can trust me. -Seth Godin, author of TribesSocial media may be a phenomenon, but its not a fad. It has forever changed the waycompanies communicate with their customers. Trust Agents is the blueprint for doing it right. -David B. Thomas, Social Media Manager, SAS From the Back Cover The revised and updated edition of the breakthrough bestsellerTrust Agents has been widely acclaimed for its new approach toonline marketing. Now, in this revised and updated edition, social media veterans Chris Broganand Julien Smith show you how to tap into the power of social networks to build your brandsinfluence, reputation, and profits. Combining high-level theory and practical advice, they deliveractionable strategies and real case studies that show how social media can positively impact your business. Let Trust Agents give you the keys to building customer loyalty online so your business can succeed in new markets and channels today!Praise for Trust AgentsWow! Every once in a while you find a book that is a sit up in your chair, take notes, tell yourfriends, change your life breakthrough. This is that book. No kidding, you can trust me. -Seth Godin, author of TribesSocial media may be a phenomenon, but its not a fad. It has forever changed the waycompanies communicate with their customers. Trust Agents is the blueprint for doing it right. -David B. Thomas, Social Media Manager, SAS About the Author Chris Brogan is a leadingauthority on blogs, highly ranked by Technorati . With over ten years of blogging and media making under his belt, Chris is one of the most widely read and respected bloggers on social software and methods out there today. Julien Smith has been involved in Web communities for the last ten years. He was among the first adopters of podcasting and no...

-Titulo Original : Real Estate Riches How To Become Rich Using Your Bankers Money-Fabricante : Wiley-Descripcion Original: An all-time bestseller, Dolf de Roos?s classic Real Estate Riches shows you how to find great deals and make great profits in the real estate market. You?ll learn why real estate is such a reliable moneymaker and how to achieve the biggest return possible on your investment. Full of time-honored wisdom, proven tactics, and quick-and-easy tips, this book shows you how to find the best properties with the most potential, analyze deals, negotiate and submit offers, effectively manage properties, and dramatically increase the value of your real estate without spending much money. If you want to be your own boss and quit the nine-to-five life, Real Estate Riches shows you how. From the Inside Flap Dolf makes real estate investing simple and accessible to anyone who has the will to succeed. He is an All Star in his field! -from the Foreword by Alex Rodriguez, 2003 AMERICAN LEAGUE MVP An all-time bestseller, Dolf de Rooss classic Real Estate Riches shows readers from all walks of life how to find great deals and make great profits in the real estate market. This compelling book reveals why real estate is such a reliable moneymaker, and how novice investors, and old pros alike, can achieve the biggest return on their investment.Full of time-honored wisdom, proven tactics, and quick-and-easy tips, Real Estate Riches will show you how to find the best properties, analyze deals, negotiate and submit offers, effectively manage properties, and dramatically increase the value of your real estate without spending much money. Dolf de Roos shows you:Why real estate is the best investment in the world How you can consistently find great deals The eight golden rules of real estate investing How to use tax laws to subsidize your investments How to create income using OPM (other peoples money) The pros and cons of residential versus commercial investing Author Dolf de Roos is proud to say hes never had a real job in his life-because real estate pays him better. Following his powerful and proven strategies, you too can leave the nine-to-five life behind. From the Back Cover Dolf makes real estate investing simple and accessible to anyone who has the will to succeed. He is an All Star in his field! -from the Foreword by Alex Rodriguez, 2003 AMERICAN LEAGUE MVP An all-time bestseller, Dolf de Rooss classic Real Estate Riches shows readers from all walks of life how to find great deals and make great profits in the real estate market. This compelling book reveals why real estate is such a reliable moneymaker, and how novice investors, and old pros alike, can achieve the biggest return on their investment.Full of time-honored wisdom, proven tactics, and quick-and-easy tips, Real Estate Riches will show you how to find the best properties, analyze deals, negotiate and submit offers, effectively manage properties, and dramatically increase the value of your real estate without spending much money. Dolf de Roos shows you:Why real estate is the best investment in the world How you can consistently find great deals The eight golden rules of real estate investing How to use tax laws to subsidize your investments How to create income using OPM (other peoples money) The pros and cons of residential versus commercial investing Author Dolf de Roos is proud to say hes never had a real job in his life-because real estate pays him better. Following his powerful and proven strategies, you too can leave the nine-to-five life behind. About the Author DOLF DE ROOS, PHD, is a successful international real estate investor and a New York Times and Wall Street Journal bestselling author. He frequently conducts seminars across the nation and throughout Australia, New Zealand, Asia, and Europe. He is also Chairman of the public real estate investment company Property Ventures Limited...

-Titulo Original : Attacking Currency Trends How To Anticipate And Trade Big Moves In The Forex Market-Fabricante : Wiley-Descripcion Original: The guide for reading long-term trends in the foreign currency marketTo thrive in the marketplace traders must anticipate, enter, and stay with trends in the foreign exchange market.In this much-needed guide top forex, expert Greg Michalowski clearly explains the attributes of successful traders, and shows how traders can set themselves up for success by drafting an explicit mission statement and game plan. The book also contains the tools and techniques traders need to read the markets and identify when a market is in a trend. Michalowski shows traders how to enter an emerging trend, how to manage the position, and how to exit the position most effectively.Includes the technical tools needed to invest in the foreign exchange market: moving averages, trendlines, and Fibonacci levelsShows how to identify a trend and stick with the trend through its durationWritten by Greg Michalowski who was cited by SmartMoney magazine as a go to source for making money movesWith this book, Michalowski offers an important resource for identifying and riding out long-term trends in the volatile foreign currency. From the Inside Flap ATTACKING CURRENCY TRENDSMaking money while limiting risk is something every good trader strives to do. But in order to achieve this goal you need a firm understanding of financial markets, as well as the tools that will allow you to effectively apply sound trading strategies in them. Nobody understands this better than author Greg Michalowski-a market veteran who has spent the last ten years with retail forex brokerage company FXDD-and now, with Attacking Currency Trends, he shares his experience in this field with you. Following a step-by-step approach and progressing in a logical manner, this practical guide will help swing trading results in your favor by showing you how to better anticipate and attack the trend in currencies. Divided into two comprehensive parts, this reliable resource opens with a detailed discussion of how to build a solid foundation for your currency trading. Here, youll become familiar with the attributes of all successful traders and discover the essential characteristics of retail currency traders. Along the way, youll also be introduced to specific elements that will allow you to excel in attacking forex trends-namely a mission statement, a game plan, and rules. After explaining how to develop a solid foundation, the book transitions into the technical tools and strategies used to anticipate and manage forex trends, define risk, and control fear. Youll gain valuable insights into three main charting tools-moving averages, trend lines and remembered lines, and Fibonacci retracements-and learn why successful currency traders look at short-, intermediate-, and long-term time periods equally and trade using all three. Relevant examples are also included, highlighting how trading does not always have to be complicated. Success in currency trading, as in any business, is based on building the right foundation and using the proper tools. Combining his years of trading experience with his knowledge of retail traders and the nuances of the currency market, Greg Michalowski has created an accessible trading guide that will help you minimize risk, keep fear in check, and capture consistent profits in todays dynamic currency market. From the Back Cover ATTACKING CURRENCY TRENDSMaking money while limiting risk is something every good trader strives to do. But in order to achieve this goal you need a firm understanding of financial markets, as well as the tools that will allow you to effectively apply sound trading strategies in them. Nobody understands this better than author Greg Michalowski-a market veteran who has spent the last ten years with retail forex brokerage company FXDD-and now, with Attacking Currency Trends, he shares his experience in this field with you. Following a step-by-step approach and progressing in a logical manner, this prac...

-Titulo Original : Finding The Uncommon Deal A Top New York Lawyer Explains How To Buy A Home For The Lowest Possible Price-Fabricante : Wiley-Descripcion Original: #1 on the New York Times Bestsellers List!Winner of the National Association of Real Estate Editorss Best First Time Author Award!USA TODAY Best-Selling Books Top 150 List!#3 on Amazons Best Sellers in Real Estate.Consistently remains in the top 100 best selling home buying books since its release.Our recent economic meltdown transformed real estate from a popular investment to financial kryptonite. Too many people purchased homes with mortgages they simply could never afford. The good news: great deals are out there for the taking. Finding the Uncommon Deal gives you the secrets to discovering and successfully negotiating the lowest prices for the most prized properties available. Youll get the expert advice you need to navigate this changing real estate world.Discover how to go beyond Internet listings to get on-the-ground intelligence on the best dealsGet proven negotiating skills to close the deal at a rock-bottom priceLearn how to buy properties heading to foreclosure before the gavel hits, for rock bottom prices!If youre successful enough to afford a home, then you probably have the skills needed to get a great deal in todays market. Finding the Uncommon Deal gives you the keys to leverage your skills for success and savings, opening the door to todays best properties and lowest prices.For more information please visit findingtheuncommondeal . Review Finding The Uncommon Deal: A Top New York Lawyer Explains How to Buy a Home for the Lowest Possible Price, Bailey offers a stripped-down, fluff-free set of anecdotes and action steps culled from his own daily work as a homeowner and real estate investor. --Inman NewsMeticulously organized, eminently readable, palatably didactic, endlessly practical, and exhaustive in its scope, Finding the Uncommon Deal is no boring lecture. --New York Law JournalAs Virgil led Dante through Hell, Bailey earnestly guides the reader through the home buying ordeal without being unctuous, professional or cute. His respect for the reader is apparent as well. --New York Law JournalAdam Leitman Baileys debut book doles out advice on all stages of buying a house, condo or co-op. Yet the authors ambitions are broader than just a how-toguide to homeownership. --The Real DealWith his new book, Finding The Uncommon Deal: A Top New York Lawyer Explains How to Buy a Home for the Lowest Possible Price, Bailey offers a stripped-down, fluff-free set of anecdotes and action steps culled from his own daily work as a homeowner and real estate investor. --Inman NewsMeticulously organized, eminently readable, palatably didactic, endlessly practical, and exhaustive in its scope, Finding the Uncommon Deal is no boring lecture. --New York Law JournalAs Virgil led Dante through Hell, Bailey earnestly guides the reader through the home buying ordeal without being unctuous, professional or cute. His respect for the reader is apparent as well. --New York Law Journal From the Inside Flap I had been living in a rental apartment on 34th Street in NewYork for over a year when my landlord mentioned she was interested in sellingand asked if I would be interested in buying. I loved my apartment, so I knewthis was a great opportunity for me to step into the realm of ownership, whilereducing my monthly costs at the same time. I was 32 years old, had never ownedproperty before, and as excited as I was about the prospect, I was terrifiedabout it too. That was when a dear friend of mine mentioned Adam Baileys namesomeone I should speak to about the deal. Best move I ever made!Now in hindsight, it was a rather simple deal; although its fairto say that your average transaction outside New York City could never compareto the complications involved with buying a NYC co-op. This was also a periodof time when banks made things extremely easy on the lender--something we maynever see again--in my lifetime anyway. But what I got from Adam then, and whatI continue to receive...

-Titulo Original : The Fx Bootcamp Guide To Strategic And Tactical Forex Trading-Fabricante : Wiley-Descripcion Original: From the Inside Flap In The Art of War, renowned military strategist Sun Tzu states, The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand. While this observation comes from one of the oldest military treatises in the world, its an important piece of advice for traders looking to win in todays dynamic Forex market. As the Chief Currency Coach at FX Bootcamp, author Wayne McDonell helps clients around the world excel in the Forex field by training them to develop and execute a trading plan with military precision. Why does this approach work so well? The answer is simplea??trading Forex is similar to war in that they are both zero-sum games, and in Forex trading, this means that one traders gain can only come from anothers equivalent loss. So, outthinking your opponent is essential to victory in both of these arenas.Divided into five comprehensive parts, The FX Bootcamps Guide to Strategic and Tactical Forex Trading puts this competitive market in perspective and shows you how to achieve success within it. This reliable resource opens with a detailed look at the technical indicators youll need to use in your trading endeavors. From here, youll discover how to combine these popular indicators to formulate a comprehensive strategy and learn how to use this information to create a tactical trading plana??one that will help you pull the trigger to get in and out of trades.Besides introducing you to a proven Forex trading methodology and showing you how to improve performance by running your trading operations like a business, this book also addresses some the most important psychological aspects of tradinga??including greed, fear, loss, and isolationa??and discusses what you must do to overcome such obstacles.In Forex trading, patience and discipline are just as important as technical and fundamental analysis. With The FX Bootcamps Guide to Strategic and Tactical Forex Trading, youll discover how developing positive trading habits and the right trading skills will put you in a better position to profit over the long haul. A straightforward guide to trading todays dynamic Forex marketWritten by Wayne McDonell, the Chief Currency Coach at FX Bootcamp, this book shows readers how to successfully trade the Forex market on their own. FX Bootcamps Guide to Strategic and Tactical Forex Trading skillfully explains how to combine popular technical indicators to formulate a comprehensive market strategy. Readers will then learn how to focus on using this information to create a tactical trading plan--one that will help them pull the trigger to get in and out of a trade. Along the way, McDonell takes the time to discuss the various challenges a Forex trader faces, such as greed, fear, loss, and isolation. As a Forex trader and educator of traders, Wayne McDonell knows what it takes to make it in the competitive world of Forex. And with FX Bootcamps Guide to Strategic and Tactical Forex Trading he shows readers how. From the Back Cover Praise for The FX Bootcamps GUIDE TO Strategic and Tactical Forex TradingWayne McDonell is the most popular Forex speaker on our Web site. His live training and educational events draw large crowds of traders because he can explain complex Forex trading concepts in a common language that anyone can understand. This book does the same. I highly recommend it. -Francesc Riverola, CEO of FXstreet If youre looking for specific strategies and methods for making money with currency trading, you need to start reading this book today. Wayne knows from experience what it takes to succeed in the Forex markets. He provides step-by-step instructions and explains in common language what to look for in charts and in the news to find profitable trades immediately. Dont make a single Forex trade until youve read this book! -Tim Bourquin, founder of The Fo...

-Titulo Original : The Lean Enterprise How Corporations Can Innovate Like Startups-Fabricante : Wiley-Descripcion Original: #1 Best Seller in Lean Management The first and most comprehensive book on bringing the startup mindset into large organizations. Forget vague notions of creating an innovative culture. This book reveals the methodologies, tools, and incentive structures guiding the worlds largest organizations to reclaim their innovation prowess.Even in a tough economic climate, small startups have found ways to create innovative products in shockingly short timeframes. So why should larger, more established companies take notice? Because they have everything to gain when they examine and adopt the process, strategies, and mentality of high-growth startups. The guidelines in this book will help companies shake the lethargy, bureaucracy, and power struggles that plague large organizations.Respected thought leaders in lean startup methodologies, Owens and Fernandez cover successful enterprise product development, establishment of innovation labs, and acquisition and integration of startups.Essential reading for product managers, directors, senior executives, and even board members of Fortune 2000 companiesPresents the tools and methodologies large businesses need to compete with a new generation of highly-empowered startupsIdentifies the forces that stunt growth in large enterprisesOffers a comprehensive approach for developing exciting products and opening vast new marketsDont be mystified by the success of startups. Master the methods of this new era and compete on a level playing field. Review Presents a framework for companies to create an environment that empowers the greatest entrepreneurial talent to thrive inside the organization, retaining the greatest innovative minds and reaping the benefits of their greatest inventions.Brad Smith, Intuit President & CEOThe Lean Enterprise contains a radical approach to innovation for established organizations. Through deep analysis and understanding of the entrepreneurial mentality, this book backs up its arguments with hard-hitting examples and facts.Alessandro Piol, Co-Founder of AT&T VenturesProvides savvy insights on the organizational structures, systems, and processes that will maximize success odds with corporate entrepreneurship.Professor Thomas Eisenmann, Harvard Business SchoolNew businesses arent willed into existence by executives with brilliant ideas and big budgets. Incentives are everything in innovation and The Lean Enterprise sets the record straight.David Cohen, CEO Techstars Startup Accelerators From the Inside Flap Opportunities and new markets appear unpredictably, and reacting to them quickly and aggressively is more important than ever for large enterprises. The monolithic nature of the enterprise, however, is quite often directly at odds with the notions of innovation and the lean methodology. For the leaders of such enterprises, a complete rethinking of strategy is in order. Enter The Lean Enterprise, which provides enterprise leaders a detailed examination of the motivations that drive innovative individuals and the support structures they need to deliver breakthrough products and services within an enterprise context. More notably, the book points out examples of the many failures of corporate leadership to empower the very innovators within their walls. Spectacularly successful startups, such as Twitter, Pinterest, and , were founded after corporate employees became fed up with the stifling nature of corporate bureaucracy and decided it was easier, and more profitable, to venture out on their own. Authors and Lean Startup experts Trevor Owens and Obie Fernandez will take you through methods, time tables, compensation, and financial investment related to successful enterprise innovation. They discuss the limitations of traditional innovation structures including skunk works, innovation labs, and intrepreneurship programs while introducing their own solution-the innovation colony. These concepts are illu...

-Titulo Original : Where Are The Customers’ Yachts? Or, A Good Hard Look At Wall Street-Fabricante : Wiley-Descripcion Original: From the Inside Flap Once I picked it up I did not put it down until I finished . . . What Schwed has done is capture fully-in deceptively clean language-the lunacy at the heart of the investment business.-From the Foreword by Michael Lewis, Bestselling author of Liars Poker This hilarious portrait of everyday Wall Street and its denizens rings as true today as it did when it was first published in 1940. Writing with a rare mixture of wry cynicism and bonhomie reminiscent of Mark Twain and H. L. Mencken, Fred Schwed, Jr., skewers everyone including himself in his brilliant send-ups of bankers, brokers, traders, investors, analysts, and hapless customers.Critical Praise . . .How great to have a reissue of a hilarious classic that proves the more things change the more they stay the same. Only the names have been changed to protect the innocent.-Michael Bloomberg, President, Bloomberg, LP. . . one of the funniest books ever written about Wall Street.-Jane Bryant Quinn, The Washington PostIts amazing how well Schweds book is holding up after 55 years. About the only thing thats changed on Wall Street is that computers have replaced pencils and graph paper. Otherwise, the basics are the same. The investors need to believe somebody is matched by the financial advisors need to make a nice living. If one of them has to be disappointed, its bound to be the former.-John Rothchild, Author, A Fool and His Money Financial Columnist, Time magazineWhere Are the C-C-Customers Yachts? is a g-g-great read.-Charles Ellis, Managing Partner, Greenwich AssociatesA delightful classic and reminder of excesses past and how little things change.-Bob Farrell, Senior Vice President, Merrill LynchWhere Are the Customers Yachts?Wall Street, reads the sinister old gag, is a street with a river at one end and a graveyard at the other.This is striking, but incomplete. It omits the kindergarten in the middle, and thats what this book is about. -Fred Schwed, Jr.Written by Fred Schwed, Jr., a professional trader who had the good sense to get out after losing a bundle in the crash of 1929, this hilarious portrait of Wall Street and its denizens rings as true today as it did when it was first published in 1940. Writing with a rare mixture of wry cynicism and bonhomie reminiscent of Mark Twain and H. L. Mencken, Schwed skewers everyone including himself in his vivid depictions of the bankers, brokers, traders, investors, analysts, and hapless customers.Just listen to his take on the conservative banker:The conservative banker is an impressive specimen. In times of stress, when everybody needs money, he strives to avoid lending, but usually makes an exception to the United States government. Likewise, in prosperous times, he is a mighty liberal lender-so liberal that years later unfriendly committees ask him what he thought he was thinking about, and he is unable to remember.. . . or his witty assessment of technical analysis:It is the popular feeling on Wall Street that chart readers are pretty occult professionals but that somehow most of them are broke. If you have the bad taste to ask [one] how it happens that he is broke, he tells you quite ingenuously that he made the all too human error of not believing his own charts.Its easy to see why, more than a half-century after it first appeared, Where Are the Customers Yachts? continues to be hailed by market insiders as the funniest and most penetrating send-up of Wall Street ever penned. Once I picked it up I did not put it down until I finished . . .What Schwed has done is capture fully-in deceptively cleanlanguage-the lunacy at the heart of the investment business.-Fromthe Foreword by Michael Lewis, Bestselling author of LiarsPoker This hilarious portrait of everyday Wall Street and its denizensrings as true today as it did when it was first published in 1940.Writing with a rare mixture of wry cynicism and bonhomiereminiscent of Mark Twain a...

-Titulo Original : The Ride Of A Lifetime Doing Business The Orangecounty Choppers Way-Fabricante : Wiley-Descripcion Original: About the Author Paul Teutul, Sr., a veteran of the Merchant Marine during the Vietnam War, is the founder of Orange County Choppers, one of the worlds premier builders of custom motorcycles. Since 2002, he and his business have been the subject of the hit TLC show American Chopper. For more information, please visit orangecountychoppers . Tough, smart business advice from the star of the hit TLC reality show American ChopperNow in paperback, The Ride of a Lifetime elucidates the business principles that have made Paul Teutul Sr. and Orange County Choppers a household name. Pauls smart, commonsense business wisdom works for businesses both big and small in any industry. Here, he shows you firsthand how he built a uniquely successful business by working hard and demanding it from others; encouraging and embracing unfettered creativity; establishing well-defined roles for every team member and demanding they support each other; and using honest conflict and confrontation to solve problems and constantly innovate.Paul and his sons build the best one-of-a-kind choppers in the world with unrivaled passion, creativity, and honesty. The Ride of a Lifetime shows you how they do it.Offers an inside look at the business practices that built Orange County Choppers into a massively successful businessReveals a different side to the OCC family patriarchFull of practical, real world business principles that lead to unlimited success for any businessThe Ride of a Lifetime is a smart, tough-as-nails guide to business success that every entrepreneur should read. From the Inside Flap The Ride Of A LifetimeForeword by Dave LettermanThe Ride of a Lifetime is a smart, tough-as-nails guide to business success that every entrepreneur should read. -International Lifestyle Magazine (2009)If you think ripping down the highway on a badass custom chopper is the ultimate thrill ride, try running your own business. Bikers and entrepreneurs share at least one trait-they do it their way, without compromise.The Ride of a Lifetime takes you inside the head of Paul Teutul, Sr., and shows you how he runs the worlds most famous bike-building business, Orange County Choppers. If you only know Paul from American Chopper, you dont know the values upon which he built the business, the risks he took to get there, or how he manages the ups and downs of life as an entrepreneur.The Ride of a Lifetime takes you beyond the television show to reveal the real nuts and bolts of running a successful business. Teutul is loud, brash, and in your face. But hes got the kind of real-world business insight you cant get from a seminar or an MBA. So put on your boots and tighten up your chinstrap, because building a business isnt some joyride-but it IS The Ride of a Lifetime. From the Back Cover The Ride Of A LifetimeForeword by Dave LettermanThe Ride of a Lifetime is a smart, tough-as-nails guide to business success that every entrepreneur should read. -International Lifestyle Magazine (2009)If you think ripping down the highway on a badass custom chopper is the ultimate thrill ride, try running your own business. Bikers and entrepreneurs share at least one trait-they do it their way, without compromise.The Ride of a Lifetime takes you inside the head of Paul Teutul, Sr., and shows you how he runs the worlds most famous bike-building business, Orange County Choppers. If you only know Paul from American Chopper, you dont know the values upon which he built the business, the risks he took to get there, or how he manages the ups and downs of life as an entrepreneur.The Ride of a Lifetime takes you beyond the television show to reveal the real nuts and bolts of running a successful business. Teutul is loud, brash, and in your face. But hes got the kind of real-world business insight you cant get from a seminar or an MBA. So put on your boots and tighten up your chinstrap, because building a business isnt som...

-Titulo Original : Only Yesterday An Informal History Of The 1920s-Fabricante : Wiley-Descripcion Original: From the Back Cover Only Yesterday Hailed as a classic even when it was first published in 1931, Only Yesterday remains one of the most vivid and precise accounts of the volatile stock market and the heady boom years of the 1920s. A vibrant social history that is unparalleled in scope and accuracy, it artfully depicts the rise of post - World War I prosperity, the catalytic incidents that led to the Crash of 1929, and the devastating economic decline that ensued-all set before a colorful backdrop of flappers, Al Capone, the first radio, and the scandalous rise of skirt hemlines. Now, this mesmerizing chronicle is reintroduced to offer readers of today an unforgettable look at one of the most dynamic periods of Americas past.With a novelists eye for detail and a historians attention to the facts, Frederick Lewis Allen tells a story that will ignite your imagination as its rich pageant of characters and events comes alive. Peppering his narrative with actual stock quotes and financial news, Allen tracks the major economic trends of the decade and explores the underlying causes of the Crash. Here are fresh accounts of Hardings oil scandals and the growth of the automobile industry, as well as the decline of the family farm, the Coolidge prosperity, and the long bull market of the late twenties. Allens virtual hour-by-hour account of the Crash itself, told from multiple perspectives with mounting suspense, is as gripping as anything you are likely to read in fiction.In addition to his power as a storyteller, Allen was a living witness to the events he describes; there is a thrilling you-are-there feeling about the unfolding history. After a brief return to normalcy following the War, the pace of life in America quickly escalated to a full gallop. New forces were being unleashed: prosperity with serious inflation, larger-than-life figures such as J. Pierpont Morgan and Henry Ford, and the Big Red Scare of the early twenties. Allen documents the new inventions, fads, and scandals as they affected the daily life of the country, including the impact of Freud and Einstein, Prohibition and Al Capone, Babe Ruth and Jack Dempsey, the trial of Sacco and Vanzetti, and the shocking changes in manners and morals. In Only Yesterday we hear America talking to itself from coast to coast, furiously debating its own rapidly evolving destiny.An engaging narrative that describes the harried, often tumultuous events of Wall Street in the twenties, as well as the infectious spirit of the times, Only Yesterday is not only a compelling account of years gone by, but a true classic that will be appreciated for years to come.When this fascinating social history of America in the 1920s was first published in 1931, the twenties were indeed Only Yesterday. But, as Mr. Allen makes clear, they were so much more than the clich- would have it. . . . Frederick Allens marvelous book brings back an exciting time in the life of the nation. I am quite sure you will enjoy reading it as much as Mr. Allen and I enjoyed living it. -from the Foreword by Roy R. Neuberger.Recognized as a classic even when it was first published in 1931, Only Yesterday is a fascinating and revealing chronicle of the volatile stock market and heady boom years of the 1920s. Written by an esteemed historian who witnessed firsthand the explosive atmosphere and events of the time, this compelling narrative takes its place as one of the most important and invaluable contributions to investment literature.Acclaim for Only YesterdayMarvelously absorbing . . . Only Yesterday tells the story of the 1920s from the collapse of Wilson and the New Freedom to the collapse of Wall Street and the New Era. -Stuart Chase, Books.A perfectly grand piece of historical record and synthetic journalism. -Fanny Butcher, Chicago Tribune.A style that is verve itself . . . Besides telling the story of the bull market in fine perspective, Mr. Allen presents the first coherent account that we hav...

-Titulo Original : 31 Days To Millionaire Marketing Miracles Attract More Leads, Get More Clients, And Make More Sales-Fabricante : Wiley-Descripcion Original: 31 Days to Millionaire Marketing Miracles is a breakthrough blueprint outlining the proven steps for successfully attracting more leads, getting more clients, and making more sales. Author Tracy Repchuk shows entrepreneurs, business owners, and opportunity-seekers what to do, when to do it, and the order in which it needs to be done to build an online marketing presence that is stable, predictable, and expandable. Whether you want to dominate your market globally or locally, this thirty-one-day guide allows you to take your product, service, or message, and turn it into a moneymaking machine.Best Selling Author Tracy Repchuk is recognized as the Top Woman Speaker in the World for Internet Marketing and an entrepreneur in the IT and internet industry since 1985Serves as a reference guide to newbies and entrepreneurs wanting to turn their passion into profits and accelerate business results31 Days to Millionaire Marketing Miracles guides you along a proven path to profits and shows you an Internet marketing formula that will attract more leads, get more clients, and make more sales Review I am impressed at what has quickly become the Internet Marketing must-have reference guide. It takes a business approach by establishing the foundation of an internet marketing company and streamlines it with the power to produce money on automatic. I would highly recommend it to anyone. -Robert Allen, NY Times Bestselling author of Nothing Down You rocked!!!! I was so inspired by Tracy Repchuk at a recent seminar that I ran right out and bought her book, 31 Days to Millionaire Marketing Miracles. Tracy is the #1 millionaire marketing guru of our time. I had to have her book in my resource library. Tracy will take anyone, at whatever level of their expertise and turn them into a marketing machine. If you dont have this book, you must accept your destiny wherever it leads. With this extraordinary training, you control your entrepreneurial fate. Its that powerful. Thanks Tracy. -Frank Gasiorowski, Mr. 90 Day Goals I am overwhelmed by her talent, and have called her a genius and brilliant multiple times - and I would recommend anyone that is about to do a product launch or is in search of Internet Marketing information, that you get this. I am without a doubt grateful that I did. -Warren L. Smith Wow Tracy! Youve managed to somehow condense the BEST information about making money on the Internet. And youve put it all into one easy-to-follow manual! This is going to help a LOT of people finally break through and make their dreams come true! HUGE kudos to you, my friend! -Jason Oman, #1 International Bestseller of Conversations with Millionaires From the Inside Flap Attract more leads. Get more clients. Make more sales.31 Days to Millionaire Marketing Miracles guides you along a proven path to profits and shows you an Internet marketing formula that will attract more leads, get more clients, and make more sales. For entrepreneurs, business owners, and opportunity-seekers, this book offers a breakthrough blueprint that outlines what to do, when to do it, and the order in which it needs to be done to build an online marketing presence that is stable, predictable, and expandable. Whether you want to dominate your market globally or locally, this 31-day guide will help you turn your product, service, or message into a moneymaking machine. From the Back Cover Attract more leads. Get more clients. Make more sales.31 Days to Millionaire Marketing Miracles guides you along a proven path to profits and shows you an Internet marketing formula that will attract more leads, get more clients, and make more sales. For entrepreneurs, business owners, and opportunity-seekers, this book offers a breakthrough blueprint that outlines what to do, when to do it, and the order in which it needs to be done to build an online marketing presence that is stable, predictable, and expandable. Whether you ...

-Titulo Original : Financial Accounting For Dummies-Fabricante : Wiley-Descripcion Original: Your plain-English guide to financial accounting for students and trainees.Financial Accounting For Dummies provides students who are studying finance, accounting and business with the basic concepts, terminology, and methods to interpret, analyse, prepare and evaluate financial statements. Covers concepts accountants and other business professionals use to prepare reports; mergers and acquisitions purchase and pooling; free cash flow; and financial statement analysis.Whether you?re a student on your way to earning a degree, working towards your ACCA qualification, or a trainee just starting out in your accounts career, Financial Accounting For Dummies gives you a wealth of information to grasp the subject.This UK version is adapted to take in UK accounting practice and international reporting standardsProvides a firm grounding in interpreting, analysing, preparing and evaluating corporate financial statementsIncludes easy-to-understand explanations and real-life examples to consolidate learning From the Back Cover Learn to:Determine what each line of a financial statement tells youTackle the core accounting methods and conceptsUnderstand financial accounting in the context of GAAP and IFRSMaster financial accounting basics - fast!Whether youre an accountancy student studying for your degree, youre working towards ACCA qualification or youre just starting out in your accounts career, this plain-English guide delivers easy-to-understand explanations and tons of examples that make getting to grips with all important financial accounting concepts, terminology and methods faster and easier than ever.Learn the business - get the lowdown on financial accounting as a career and see the big picture of financial accounting and international accountingProcess those processes - get to grips with the key financial accounting processes and concepts, for both UK GAAP and IFRSBalance the numbers - make sense of the various parts of a balance sheet and how taken together they illustrate a companys financial statusSearch for profit (and loss) - interpret financial statements to get a clear picture of a companys revenue, expenses, gains and lossesFollow the money - figure out the cash flow statement and what it should be telling youOpen the book and find:Different ways to interpret and analyse financial statementsHow to prepare financial statements and report to shareholdersHow to investigate income and cash flowThe key regulatory issues to be aware ofThe financial ins and outs of mergers and acquisitionsFinancial accountants ethical responsibilitiesThe latest on building a career as a financial accountant About the Author Steve Collings is the audit and technical director for Leavitt Walmsley Associates Ltd, a Chartered Certified Accountants based in Sale, south Manchester. He specialises in financial reporting and auditing, and has an interest in small business taxation issues. Steve has written extensively for AccountingWEB.co.uk and is author of The Interpretation and Application of International Standards on Auditing and IFRS For Dummies, also published by Wiley. Maire Loughran, CPA, is a member of the American Association of Certified Public Accountants. An adjunct professor of auditing, accounting and taxation courses, she is also the author of Auditing For Dummies...

-Titulo Original : Managing Up How To Move Up, Win At Work, And Succeed With Any Type Of Boss-Fabricante : Wiley-Descripcion Original: Build vital connections to accelerate your career successManaging Up is your guide to the most valuable soft skill your career has ever seen. Its not about sucking up or brown-nosing; its about figuring out who you are, who your boss is, and finding where you meet. Its about building real relationships with people who have influence over your career. Managing up is good for you, good for your boss, and good for the organization as a whole. This book gives you strategies for developing these all-important connections and building more than rapport; you become able to quickly assess situations, and determine which actions will move you forward; you become your own talent manager, and your bosss top choice for that new opportunity. As a skill, managing up can do more for your career than simply networking ever could-and this book shows you how. Real-world strategies give you a set of actionable steps, supplemented by expert advice from a top leadership consultant that helps you get on track to advancement. Its never too early or too late to start adjusting your alignment, and this book provides the help you need to start accelerating your trajectory. Develop robust relationships with influential peopleEnhance your self-awareness and become more adaptableGain new opportunities and accelerate your careerStop schmoozing and develop true, lasting connectionsManaging up helps you build the sort of relationships that foster more communication, collaboration, cooperation, and understanding between people at different levels of power, with a variety of perspectives and skills. This type of bridge-building builds your reputation for effectiveness and fit, so you can start skipping rungs on the ladder as you build a strong, successful career. Managing Up is your personal manual for building this vital skill so you can begin building your best future. From the Inside Flap Managing Up outlines a proven strategy for managing those who manage us! In this book, leadership development expert, Mary Abbajay, drew on her years of experience helping companies and individuals to transform their organizations into positive and productive workplaces. Managing Up is filled with effective approaches for managing your manager based on personality and behavioral preferences. Without resorting to brown nosing or sucking up, you will develop the positive skills that can empower you to forge strong relationships, increase cooperation, collaboration, and understanding between those who have different power levels and perspectives. Managing Up holds a unique place among the thousands of books on effective leadership and management. As the author explains, the number one reason people leave their jobs is because of their boss. Most leadership literature centers on how to lead downward. This book explores a more important skill, how to manage up and become a successful follower. Inside these pages, you will discover the key to navigating and targeting personality and behavioral traits. Rather than wishing for the perfect boss, you will understand how to adapt to your current bosss style. Once you change your behavior toward your boss, you will be on the road to thriving and surviving in your career. The author includes a wealth of real-world examples that clearly demonstrate how you can better understand your personality and how your personality can adapt to your bosss traits in order to move forward. Imagine being able to effectively manage up! Its a proven approach that is good for you, good for your boss, and good for your organization. From the Back Cover PRAISE FOR MANAGING UPIf youve ever left a job because of an unbearable boss, youre not alone. But quitting isnt your only recourse. If you follow the wise counsel of Mary Abbajay, you can learn how to manage your manager. Managing Up is full of savvy advice for improving your relationship with your boss and getting the most out of your job...

-Titulo Original : People Buy You The Real Secret To What Matters Most In Business-Fabricante : Wiley-Descripcion Original: From the Inside Flap What is most important to your success as a sales or business professional? Many people will tell you that its all about crafting the right pitch, making more cold calls, or having a powerful closing technique. Some will say that its education, experience, product knowledge, job title, territory, or business dress. Others argue that its your companys reputation, brand awareness, product, price, or service guarantees. There are even those who say it is an investment in the latest CRM software, Sales 2.0 tools, or your social media strategy. Jeb Blount says-none of the above!The truth is, success is powered by your ability to solve the problems of your customer. When you solve problems, your job is done, and the sale is made. But how do you get to that point?An expert with decades of experience in the sales trenches, Jeb Blount has learned that successful sales are built around a solid knowledge of people-how they are motivated to buy and how they can respond positively to the right approach. In People Buy You, Blount provides a commonsense system, based in solid sales psychology, that will help you:Overcome three relationship myths that are holding you backUse five levers that open the door to stronger relationships that quickly increase sales, improve retention, increase profits, and advance your careerMake instant emotional connections that eliminate objections and move buyers to reveal their real problems and needsAnchor your business relationships and create loyal customers who will never leave you for a competitorBuild your personal brand to improve your professional presence and stand out in the marketplaceWith strategies, stories, and fascinating examples of sales successes (and failures), Blount shows you how to evaluate your relationship tactics, customize a strategy that works for your business, and create the sales success of your dreams. The ultimate guide to relationships, influence and persuasion in 21st century business.What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your companys reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? Is it the investment in the latest CRM software, business 2.0 tools, or social media strategy?You could hire a fancy consulting firm, make the list longer, add some bullet points, put it into a PowerPoint presentation, and go through the whole dog and pony show. But at the end of the day there will be only one conclusion… None of the above! You see, the most important competitive edge for todays business professionals cannot be found on this list, your resume, or in any of your companys marketing brochures.If you want to know the real secret to what matters most in business, just look in the mirror. Thats right, its YOU. Do these other things matter? Of course they do, but when all things are equal (and in the competitive world we live in today, things almost always are) People Buy You.Your ability to build lasting business relationships that allow you to close more deals, retain clients, increase your income, and advance your career to rise the top of your company or industry, depends on your skills for getting other people to like you, trust you, and BUY YOU.This break-through book pushes past the typical focus on mechanics and stale processes found in so many of todays sales and business books, and goes right to the heart of what matters most in 21st century business. Offering a straight forward, actionable formula for creating instant connections with prospects and customers, People Buy You will enable you to achieve a whole new level of success in your sales and business career. Youll discover:Three relationship myths that are h...

-Titulo Original : The Positive Dog A Story About The Power Of Positivity-Fabricante : Wiley-Descripcion Original: Review Eleven Benefits of Being Positive, by Jon Gordon, Author of The Positive Dog Jon Gordon 1. Positive people live longer. In a study of nuns, those that regularly expressed positive emotions lived an average of 10 years longer than those who didnt (Snowdon, 2001). 2. Positive work environments outperform negative work environments (Goleman, 2011). 3. Positive, optimistic salespeople sell more than pessimistic salespeople (Seligman, 2006). 4. Positive leaders are able to make better decisions under pressure (Institute of HeartMath, 2012). 5. Marriages are much more likely to succeed when the couple experiences a 5-to-1 ratio of positive to negative interactions, whereas when the ratio approaches 1-to-1, marriages are more likely to end in divorce (Gottman, 1999). 6. Positive people who regularly express positive emotions are more resilient when facing stress, challenges, and adversity. 7. Positive people are able to maintain a broader perspective and see the big picture, which helps them identify solutions, whereas negative people maintain a narrower perspective and tend to focus on problems (Fredrickson, 2009). 8. Positive thoughts and emotions counter the negative effects of stress. You cant be thankful and stressed at the same time. 9. Positive emotions such as gratitude and appreciation help athletes perform at a higher level (Institute of HeartMath, 2012). 10. Positive people have more friends, which is a key factor of happiness and longevity (Putnam, 2000). 11. Positive and popular leaders are more likely to garner the support of others and receive pay raises and promotions and achieve greater success in the workplace. Discover the benefits of being positive. We all have two dogs inside of us. One dog is positive, happy, optimistic, and hopeful. The other dog is negative, mad, sad, pessimistic, and fearful. These two dogs often fight inside us, but guess who wins the fight? The one you feed the most. So begins the story about a negative mutt named Matt and a big dog named Bubba who teaches him how to feed himself with positivity each day and in the process Matt transforms his own life and the shelter they call home.The Positive Dog is an inspiring, heartwarming story that not only reveals the strategies and benefits of being positive but also an essential truth for humans: Being positive doesnt just make you better. It makes everyone around you better. From the Inside Flap Discover the benefits of being positive. We all have two dogs inside of us. One dog is positive, happy, optimistic, and hopeful. The other dog is negative, mad, sad, pessimistic, and fearful. These two dogs often fight inside us, but guess who wins the fight? The one you feed the most. So begins the story about a negative mutt named Matt and a big dog named Bubba who teaches him how to feed himself with positivity each day...and in the process, Matt transforms his own life and the shelter they call home. The Positive Dog is an inspiring, heartwarming story that not only reveals the strategies and benefits of being positive but also an essential truth for humans: being positive doesnt just make you better. It makes everyone around you better. Jon Gordon has shared the simple, powerful strategies found in this book with Fortune 500 companies, professional sports teams, college athletes, school districts, and nonprofits, and the proof is in the countless success stories shared by Jons clients. The strategies in this book have grown sales, motivated sales people, improved team performance, developed positive kids, enhanced careers, inspired promotions, improved marriages, and lead to greater individual and team success. For anyone looking to overcome negativity and challenges to become more positive, The Positive Dog provides the inspiration and action plan to feed yourself and your team with positivity. When you feed the positive dog and feed others, everyone benefits! From the B...

-Titulo Original : Architecture: Form, Space, & Order-Fabricante : Wiley-Descripcion Original: THE CLASSIC ARCHITECTURAL REFERENCE, UPDATED WITH CONTEMPORARY EXAMPLES AND INTERACTIVE RESOURCES For more than forty years, the beautifully illustrated Architecture: Form, Space, and Order has served as the classic introduction to the basic vocabulary of architectural design. The updated and revised Fourth Edition features the fundamental elements of space and form and is designed to encourage critical thought in order to promote a more evocative understanding of architecture. Architecture: Form, Space, and Order distills complex concepts of design into a clear focus and brings difficult abstractions to life. The book explains form and space in relation to light, view, openings, and enclosures and explores the organization of space, and the elements and relationships of circulation, as well as proportion and scale. In addition, the text’s detailed illustrations demonstrate the concepts presented and reveal the relationships between fundamental elements of architecture through the ages and across cultures. This edition includes an access card with a redemption code for the online Interactive Resource Center, which features thirty five animations, flashcards of key architectural terms, and an image gallery showcasing hundreds of photos that enrich the book’s content...

-Titulo Original : Building Construction Illustrated-Fabricante : Wiley-Descripcion Original: The #1 visual guide to building construction principles, updated with the latest materials, methods, and systems For over four decades, Building Construction Illustrated has been the leading visual guide to the principles of building construction. Filled with rich illustrations and in-depth content by renowned author Francis D.K. Ching, it offers students and practicing professionals the information needed to understand concepts in residential and commercial construction, architecture, and structural engineering. This Sixth Edition of Building Construction Illustrated has been revised throughout to reflect the latest advancements in building design, materials, and systems, including resilient design, diagrids, modular foundation systems, smart façade systems, lighting sources, mass timber materials, and more. It features new illustrations and updated information on sustainability and green building, insulation materials, and fire-rated wall and floor assemblies. This respected, industry standard guide remains as relevant as ever, providing the latest in codes and standards requirements, including IBC, LEED, and CSI MasterFormat. This Sixth Edition: The leading illustrated guide to building construction fundamentals, written and detailed in Frank Chings signature, illustrative style Includes all new sections on resilient design; diagrids; modular foundation systems; smart façade types and systems; lighting sources and systems; and mass timber materials, cross laminated timber (CLT) and nail laminated timber (NLT) Revised to reflect that latest updates in codes and standards requirements: 2018 International Building Code (IBC), LEED v4, and CSI MasterFormat 2018 Includes updated information on sustainability and green building; insulation materials; stair uses; stoves and inserts; and fire-rated wall and floor assemblies Building Construction Illustrated, Sixth Edition is an excellent book for students in architecture, civil and structural engineering, construction management, and interior design programs. Ching communicates these core principles of building construction in a way that resonates with those beginning their education and those well into their careers looking to brush up on the basics. Building Construction Illustrated is a reliable, lifelong guide that practicing architects, engineers, construction managers, and interior designers, will turn to time and again throughout their careers...

-Titulo Original : Introduction To Architecture-Fabricante : Wiley-Descripcion Original: A survey of the built environment distills the work of legendary author and illustrator Francis D. K. Ching into a single volume Introduction to Architecture presents the essential texts and drawings of Francis D. K. Ching for those new to architecture and design. With his typical highly graphic approach, this is the first introductory text from Ching that surveys the design of spaces, buildings, and cities. In an easy to understand format, readers will explore the histories and theories of architecture, design elements and process, and the technical aspects of the contemporary profession of architecture. The book explains the experience and practice of architecture and allied disciplines for future professionals, while those who love the beauty of architecture drawing will delight in the gorgeous illustrations included. Overview of the issues and practices of architecture in an all-in-one introductory text Includes new chapters and introductory essays by James Eckler, and features more than 1,000 drawings throughout Professor Ching is the bestselling author of numerous books on architecture and design, all published by Wiley; his works have been translated into 16 languages and are regarded as classics for their renowned graphical presentation For those pursuing a career in architecture or anyone who loves architectural design and drawing, Introduction to Architecture presents a beautifully illustrated and comprehensive guide to the subject. Table of Contents Preface vii 1 Introduction: Object, Space, Building, City 1 2 The Beginnings of Architecture: Early History—From Ancient Times to the Renaissance 13 3 A Concise History: Architecture from the Renaissance to the Contemporary 37 4 Fundamentals of Architecture: Form 51 5 Fundamentals of Architecture: Space 79 6 Fundamentals of Architecture: Order 125 7 Elements of Architecture: Types, Systems, and Components That Inform Design 165 8 The Design Process: Tools and Techniques for Generating Ideas 199 9 Materials of Architecture: Their Qualities, Characteristics, and Behaviors 231 10 Methods of Construction 249 11 Building Structure: Resisting the Forces That Act against Buildings 281 12 Building Systems 299 13 Architectural Practice and Communication 321 14 Allied Disciplines: Interior Design 349 15 Allied Disciplines: Urbanism 373 Glossary 409 Index 41...

-Titulo Original : Architectural Graphics-Fabricante : Wiley-Descripcion Original: The bestselling guide to architectural drawing, with new information, examples, and resources Architectural Graphics is the classic bestselling reference by one of the leading global authorities on architectural design drawing, Francis D.K. Ching. Now in its sixth edition, this essential guide offers a comprehensive introduction to using graphic tools and drafting conventions to translate architectural ideas into effective visual presentations, using hundreds of the authors distinctive drawings to illustrate the topic effectively. This updated edition includes new information on orthographic projection in relation to 3D models, and revised explanations of line weights, scale and dimensioning, and perspective drawing to clarify some of the most difficult concepts. New examples of modern furniture, APA facilities, and presentation layout provide more up-to-date visuals, and the Reference Center features all new animations, videos, and practice exercises. Architectural graphics are key tools for conveying design through representation on paper or on screen, and this book is the ultimate guide to mastering the skill, then applying your talent to create more effective design communication. Understand multiview, paraline, and perspective drawing Master interior sections using a variety of techniques Render tonal value, enhance depth, and convey illumination Develop professional-quality layouts for presentations Architectural graphics both inform the design process and serve as the means by which a design is interpreted and built. Complete mastery of the tools and conventions is essential to the successful outcome of any project, and mistakes can cause confusion, time delays, increased costs, and possible catastrophe. Architectural Graphics is the comprehensive guide to professional architectural drawing, with insight from a leading authority in the field...

-Titulo Original : A Global History Of Architecture-Fabricante : Wiley-Descripcion Original: A GLOBAL HISTORY OF ARCHITECTURE NOW FEATURING ADDITIONAL COVERAGE OF CONTEMPORARY GLOBAL ARCHITECTURE AND MORE SUPERB DRAWINGS BY FRANCIS D.K. CHING! The book that forever changed the way architectural history is viewed, taught, and studied, A Global History of Architecture examines 5,000 years of the built environment. Spanning from 3,500 BCE to the present, and organized along a global timeline, this unique guide was written by experts in their fields who emphasize the connections, contrasts, and influences of architectural movements throughout history and around the world. Fully updated and revised to reflect current scholarship, this Third Edition features expanded chapter introductions that set the stage for a global view, as well as: An expanded section on contemporary global architecture More coverage of non-Western cultures, particularly South Asia, South East Asia Pre-Columbian America, and Africa. New drawings and maps by the iconic Francis D.K. Ching, as well as more stunning photographs An updated companion website with digital learning tools and Google Earth™ mapping service coordinates that make it easier to find sites Art and architecture enthusiasts, and anyone interested in architectural history, will have 5,000 years of the built environment perpetually at their fingertips with A Global History of Architecture, Third Edition...